Responsibilities:- Develop Creative Content for User Acquisition and User Engagement: App- Notifications, Video Scripts (App Training, Marketing), Ad Copies - Ensure Quality Content across Digital Platforms (Social Media, Website)- Understand our Target User Groups, Market Positioning very well to create content and support for Growth initiatives- Create and follow an editorial calendar and collaborate with other members of the marketing team to ensure timely delivery of materials- Ensure strict adherence to the style guides, tone, and voice of the companyRequirements :- A Bachelor's degree in Marketing, Mass Communication, or a relevant field- Experience 1 to 4 years in copywriting or in a similar role- Prior experience in tech brands/ Startups- Strong creative thinking skills and ability to think conceptually- Excellent writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar- Experience with writing short-form copy for web/app and working on Social Media platforms- Ability to understand marketing positioning, Target Group and describe product value and features in an impactful way (ref:updazz.com)
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