Job Description

About The Company Fretron, India\'s #1 cloud-based collaborative Transport Management System, was founded in 2017 with a mission to revolutionize the logistics ecosystem by taking freight online. Our platform addresses complex challenges faced by businesses in managing their logistics operations. Our sophisticated solution helps major companies across India reduce freight costs, increase order and load management efficiency, minimize delays, and gain end-to-end visibility into their logistics operations. About The Internship Selected intern\'s day-to-day responsibilities include: Conceptualize exciting content marketing campaigns across channels (Linkedin, YouTube, Quora, Media/PR, podcasts, webinars, and online amp; offline industry events) to build brand awareness, trust, and thought leadership. Write and edit engaging headlines and body copies for longer forms like case studies, guides, e-books, newsletters, mailers, ad copies, blogs, articles, and guest posts. Develop digital content for the website and social media like video-based ads, client testimonials, etc. to drive brand consideration and word-of-mouth. Conduct thorough industry and competitive research to produce unique and informed content for the targeted customer profiles. Identify gaps in existing content and recommend new topics as per research findings. Track and monitor all brand performance statistics across platforms. Ideate and suggest new initiatives to gain more following, and engagement, and to drive better conversion rates across buyer journey stages. Collaborate with other teams - product, sales, and delivery to identify gaps and key customer pain points. Ideate and recommend relevant initiatives and actions to resolve these gaps through content-focused efforts. Who Are We Looking For Someone who has - A keen passion for content creation, and storytelling, and some understanding of the role of content in B2B marketing. Exceptional written and spoken communication skills. Ability to work both independently and as part of a team. Eagerness to learn, adapt, and contribute in a fast-paced environment. Strong leadership skills - examples to back it up from your college/school days are a plus. Experience with prior marketing internships and relevant certifications is a plus. Background in literature, journalism, or communication is also a plus. What Will You Gain From This Internship Break into the exciting new world of B2B SaaS marketing in India and that too with a leading TMS start-up. Work with talented amp; driven people - get great mentorship and guidance. We are building our marketing team and this internship comes with a job offer. An opportunity to contribute to regular discussions with senior leadership (consisting of visionary industry veterans with a combined experience of 35 years), driving the digital transformation of the logistics industry in India. Get a chance to see your own ideas come to life. Enhance your business acumen, analytical rigour, and copywriting skills, along with developing planning and execution skills. Skills Required Content writing Content marketing Creativity English Proficiency (Spoken) English Proficiency (Written) Perks Certificate Informal dress code 5 days a week Job offer Schedule Fixed shift (Morning shift) Job Type: Monday to Friday ( Full-time) Location: Gurgaon (Onsite) To apply, please submit your resume, and cover letter, and Fill out the form below mention link. https://docs.google.com/forms/d/11uPypFxYyzh3oAi46u3xZcxMg3XKUZAKaZvYVYsyaw8/edit

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