Job Description

We are looking for a creative and confident Content Creator / Social Media Marketing Executive who can manage our brand's digital presence, create engaging content, shoot product videos, and appear on camera for reels. The ideal candidate must understand trends, storytelling, and brand aesthetics.Key Responsibilities1. Social Media Management- Handle daily posting, scheduling, and engagement across Instagram, Facebook, YouTube & Pinterest.- Respond to comments, DMs, and customer queries.- Maintain a consistent brand aesthetic and tone.- Plan monthly content calendars and campaigns.2. Content Creation & Video Production- Shoot product photos and videos (basic to medium-level expertise).- Create reels, short videos, product showcases, unboxing, and trending formats.- Appear in front of the camera for reels when required.- Perform video editing using tools like CapCut, VN, Premiere Pro, or similar.3. Campaign & Growth Strategy- Monitor analytics to track growth, reach, impressions & sales conversions.- Identify trending audios, formats, and ideas for faster organic growth.- Collaborate with influencers and creators for promotions.- Ensure all content aligns with the brand's identity.4. Creative Ideation- Brainstorm new content ideas: reels, stories, product demos, behind-the-scenes.- Create engaging captions, hooks, and brand messaging.- Work closely with the marketing team to develop social media strategies.Required Skills- Strong understanding of Instagram, YouTube Shorts, and trending content.- Comfortable facing the camera and presenting products.- Basic photography and videography skills.- Video editing proficiency (CapCut/VN/Canva/Premiere).- Good communication & storytelling ability.- Ability to work with minimal supervision.Eligibility- Bachelor's degree in Marketing, Mass Communication, Media, or related field.- 1-3 years of social media or content creation experience.- Experience in fashion or ecommerce brands is a plus. (ref:updazz.com)

Skills Required