Lead, drive, define the eShop strategy and transfer into the regular business operation to ensure the target achievement (TNS, conversion rate, cost Gross Margin, etc) Together with marketing expertise team to optimize the brand, product & service presentation in the eShop with the best & user-centric content Drive data-based decision on listing, content, promotion, CRM from a profound data analysis & visualization to continuously optimize the shop operation efficiency and user experience Lead and decide the shop annual promotion planning & execution together with central marketing expertise team and platforms Profitability responsibility through budget planning & monitoring, shop operational cost monitoring and T&C negotiation & monitoring with platform or service provider Ensure smooth & effective workflow & collaboration with team members and stakeholders Qualifications Advanced usage of Microsoft Excel (Pivot table, V-lookup) and PowerPoint Fluent in both oral and written English, working language-English (including daily communication and meetings) and adaptable to work in a global team Familiar with data analytics and reporting tools, familiar with Power BI is preferred Good analytical skill with capturing trends from raw data Major in business, economics, statistics or marketing fields 3-5 years of experience in eCommerce or Digital Marketing Additional Information Strong understanding and command of Performance marketing tools and ecommerce platforms (Adobe Commerce, Shopify, BigComerce) Understanding of eCommerce cost drivers and ability to increase efficiency in supply chain solutions (logistics, vendor, etc.) Solid management and negotiation skills & KPI set up Solid knowledge on DTC ecommerce operation models (especially .com)
Monster
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