Job Description

A chance to be part of a leadership team A chance to be a part of a fast-scaling start-up Develop and Execute Marketing Strategy: Design and execute comprehensive marketing strategies that align with overall business goals and focus on expanding the company\'s presence on online platforms and marketplaces. Customer Acquisition and Retention: Drive customer acquisition initiatives, utilizing digital marketing channels, SEO/SEM, content marketing, social media, email marketing, and partnerships to reach target audiences effectively. Implement strategies to enhance customer retention and loyalty. Data-Driven Decision Making: Utilize data analytics, market research, and customer insights to make informed decisions and optimize marketing efforts for maximum ROI. Marketplace Optimization: Develop and execute strategies to enhance the company\'s visibility, performance, and sales on various online marketplaces. Budget Management: Manage the marketing budget effectively, allocating resources strategically to achieve the best possible results. Competitor Analysis: Conduct regular analysis of competitors\' marketing efforts and market trends to identify opportunities and stay ahead in the online and marketplace landscape. Marketing Performance Tracking: Establish KPIs and performance metrics for marketing initiatives, tracking and reporting on results to the executive team regularly. Collaboration: Work closely with other departments, such as Sales, Product Development, and Customer Support, to foster collaboration and alignment between teams. The Successful Applicant Proven track record of at least 10 years in progressively responsible marketing roles, with significant experience in digital marketing, online marketplaces, and e-commerce. Demonstrated success in leading and managing a marketing team, fostering collaboration and professional growth. Solid understanding of online marketing channels, including SEO/SEM, social media, content marketing, email marketing, and performance marketing. Experience in utilizing data analytics and market research to drive decision-making. Strong knowledge of e-commerce platforms and online marketplaces. MBA from a Tier 1 b-school What\'s on Offer A chance to be a part of a leadership team in a fast scaling D2C start-up

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