Job Description

Company Description

PGD is a center of expertise catering to international markets on a full spectrum of digital, data and tech services. Also, an interconnected network, with a diversity of talent- a never sleeps machine of creation that continuously grows and mutates, to become a more efficient and a collaborative system, that delivers outstanding work. The PGD team in India boasts of over 1000+ specialists across Mumbai, Gurgaon, Pune and Bengaluru certified across all major platforms - Amazon, Facebook Blueprint, Google Adwords, Google Shopping, SA 360, Data Studio and more. With solid expertise in Search, Programmatic, Data engineering, Data sciences, Ecommerce, Consulting and Development, the team supports a host of Publicis operations across US, Europe and Asia and their multinational clients.

• Define requirements, tasks and resources associated to SEO strategy
• Manage and execute implementation of SEO strategy
• Communication to clients, team and management on strategy/project development, timelines and results
• Collaborate on client strategy and goal definition for success
• Keep pace with SEO, search engine, social media and internet marketing industry trends and development
• Handle a team of Associates &/or Analysts to drive client\'s business objectives

Qualifications

• 3-4 Years\' experience in Search Engine Optimization(SEO) [Candidates with core experience in executing SEO tech audits will be preferred]
• Strong understanding of SEO tools: AHREFs, SEMrush, Google Search Console, Similar Web, etc.
• Strong understanding of SEO concepts across On-Page, Off-Page and Technical SEO
• Strong understanding of SEO Strategy as a whole and its implementation
• Experience working with CMS and building/administering content in multiple CMS Environment
• Knowledge of HTML/CSS and website administration
• Knowledge on how the search industry is progressing in general
• Knowledge of Internet Marketing as a whole
• Knowledge of techniques used to generate revenue online
• High level proficiency in MS Excel, Power Point and word
• Experience with Website analysis using a variety of analytics tools including Google Analytics / Adobe Analytics as well as internal reporting tools
• Excellent communication skills [Written and Verbal]

Additional Information

Publicis Groupe Commitment to Diversity & Equity Policy:

Publicis Groupe is deeply committed to diversity and inclusion in spirit and in action at every level of the organization. It reflects our core values and embodies our purpose of building a great company enabling human potential. We have a deep-rooted appreciation for how diversity of thought drives innovation, and we ground that value in a culture of collaboration and connected thinking.

• Diversity & inclusion are business imperatives on which Publicis Groupe will not negotiate. While fostering a work environment that is inclusive of all talent is a collective responsibility, it is leadership\'s job to nurture the career aspirations and goals of all our talent. Promoting gender equality starts at the top and the Groupe will not tolerate anyone speaking for our organization who does not value the importance of inclusion. Publicis Groupe works very hard to champion diversity and will continue to insist that each agency\'s leadership be champions of both diversity and inclusion.
• Our Core values \xe2\x80\x9c VIVA LA DIFFERENC\'E is based on the very aspect of celebrating differences
• Our strategy focuses on bringing together teams with diverse perspectives, disciplines, and experiences, because diversity of thought best serves our clients and their customers who they aspire to impact

Equal Employment Commitment: * We provide equal opportunities to all our employees and to all eligible applicants for employment in our company. We do not unfairly discriminate on any ground, including race, caste, religion, color, ancestry, marital status, gender, sexual orientation, age, nationality, ethnic origin, disability or any other category protected by applicable law.

• When recruiting, developing and promoting our employees, our decisions will be based solely on performance, merit, competence and potential.
• We shall have fair, transparent and clear employee policies which promote diversity and equality, in accordance with applicable law and other provisions of this Code. These policies shall provide for clear terms of employment, training, development and performance management.

Publicis Groupe