Job Description

Key Responsibilities
Sales Growth & Revenue Generation:
Aggressively drive new business acquisition in hotels, QSRs, restaurants, caterers, and institutional catering.
Meet and exceed monthly, quarterly, and annual sales targets.
Develop key account relationships to secure recurring, long-term supply contracts.
Build and maintain a robust sales pipeline with clear conversion metrics.
Financial Accountability:
Own revenue and profitability KPIs for the company's B2B operations.
Set and monitor pricing structures to maintain healthy margins.
Work closely with finance to manage client credit terms, payment cycles, and collections.
Prepare and present weekly/monthly performance dashboards with sales, revenue, and margin analysis.
Track cost of sales vs. returns to ensure commercial sustainability.
Client Engagement & Retention:
Conduct product tastings, demos, and presentations to convert leads.
Actively upsell and cross-sell innovative seasonal and premium offerings.
Ensure client satisfaction, repeat orders, and maximum share of client dessert supply.
Market Strategy & Insights:
Keep abreast of dessert and pastry market trends, competitor pricing, and client demands.
Share insights with culinary and R&D teams to design profitable, market-ready offerings.
Identify revenue opportunities in weddings, large events, and institutional contracts.
Collaboration & Execution:
Align closely with production, logistics, and catering teams to ensure on-time, cost-effective delivery.
Monitor client order profitability in real time to prevent margin leakage.
Work with marketing to develop targeted B2B campaigns and client-specific proposals.
Key Skills & Attributes
Strong sales acumen with proven success in meeting and exceeding revenue targets.
Sharp understanding of financials and P&L impact of business decisions.
Ability to analyze numbers and translate them into sales strategies.
Negotiation and closing skills to secure high-value, recurring contracts.
Strong industry network in hospitality and catering.
Entrepreneurial, result-driven, and highly accountable.

Skills Required