Identify, prospect, and generate leads for potential new clients in the following segments:
Modern Trade:
National and regional supermarket/hypermarket chains not currently supplied by us.
HORECA (Hotels, Restaurants, Cafes):
Approach establishments to supply packaged sweets for their menus, desserts, or gifting needs.
General Trade/Wholesalers:
Target distributors and large wholesalers who can place bulk orders and supply to local sweet shops and kirana stores.
Corporate Sales:
Identify opportunities for corporate gifting and canteen supplies.
E-commerce:
Assist in onboarding with Quick Commerce and other online platforms.
Conduct cold calls, emails, and field visits to schedule meetings with decision-makers.
Build and maintain a robust pipeline of potential clients.
2. Sales Process Management
Manage the entire sales cycle from first contact to final order and handover to the Key Account team.
Prepare and deliver compelling sales presentations and product samples to potential clients.
Negotiate terms, pricing, and agreements within the authority limits provided by management.
Prepare and submit formal proposals and quotations.
3. Market Intelligence & Reporting
Conduct market research to identify new market trends, competitor activities, and potential opportunities.
Provide regular daily/weekly reports on sales activities, pipeline status, and market feedback using a CRM or simple tracking sheet.
Gather feedback from the market on product quality, packaging, and pricing to relay back to management.
4. Coordination & Support
Collaborate closely with the Key Account Executive to ensure a smooth transition of new accounts after the first order.
Coordinate with the logistics and production teams to ensure sample availability and feasibility of supplying new clients.
Participate in sales meetings and strategy sessions.
Requirements :
Any degree with minimum 3 years experience in packaged / ready to eat food segment
Experience in handling modern trade customers
Strong verbal and written communication skill in English and Tamil . Hindi will be added advantage
Minimum 20% travel is essential in short notice
Job Types: Full-time, Permanent
Benefits:
Health insurance
Provident Fund
Work Location: In person
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