Handle and manage Modern Trade accounts (Regional / Local chains)
Ensure proper stock availability, planogram execution, and shelf visibility
Monitor primary and secondary sales and achieve monthly / quarterly targets
Coordinate with promoters for product placements, promotions, and displays
Ensure execution of trade schemes, in-store branding, and product launches
Conduct regular store visits, audits, and competitor analysis
Manage billing, PO tracking, and coordination with accounts/logistics teams
Maintain MIS reports on sales, stock, and market feedback
Resolve any store-level issues related to stock, billing, or promotions
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