Job Description

Key Responsibilities:

• Brainstorm social media strategy through competitive research, platform determination, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Optimize content on all company pages within each platform to increase the visibility of company's social content & set a uniform language across all channels
• Create compelling content for all Marketing collaterals spread across ATL/BTL
• Ensure all-around consistency (style, fonts, images and tone)
• Plan, Proofread and execute all marketing strategies in a given budget, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players, vendors and coordinate actions
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Candidate Profile:

• 3+ years of experience in Social Media / Digital marketing / Marketing
• Fluency in English & Hindi is a must
• You should have a Masters/Degree in the relevant field
• You have prior experience as a Marketing Professional
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Ability to manage multiple internal and external stakeholders and build collaborative solutions
• Ability to connect with customers of different age groups and communities
• Proven ability to demonstrate brand voice, Strong attention to detail and meet deadlines
• Up-to-date with the latest trends and best practices in marketing channels and measurement
• Experience from Hospitality / Real Estate will be preferred.

The Candidate may have to work from HO or from home or from Site

Skills Required