Job Description

Role/ Job Title: Area Sales Manager - Gold Loan Function/ Department: Gold Loan Job Purpose: Expanding markets/ establishing the same and sustaining profitable client relationships. Roles & Responsibilities: Identification of branches and potential location for Gold loan business basis market survey, competition mapping with NBFC\'s and Banks and the volume generated by them. Increasing the distribution channel by identifying various channels for gold loan except branch banking. Ensure GLO productivity of Minimum 15-20 lacs per month on new business and 80% renewals to be done on eligible customers. Recruiting dedicated manpower for gold loans i.e. Gold loan officers/ Territory managers in branches for customer acquisition. Grow the AUM base for Gold loan lending solutions and ensure that the overall revenue, cost, profitability and portfolio quality targets are met. Collaborate with the Product Head - Business Loan, to ensure that the customers are offered the best in class solutions funding/ multi-funding requirements and key DST\'s are appropriately incentivised. Ensuring renewals of Gold loan customers are done on a timely basis and bank doesn\'t lose these set of customers. Ensures a close relationship with the Valuer and Valuation agencies. Training to Gold loan officers on potential fraud and fraud Ornaments. Design a fulfilling customer journey leading to customer delight and making IDFC First Bank, their banking partner of choice. Ensures there is successful adoption of internal compliances & regulatory framework across the business. Recommend process changes in order to improve service efficiency and quality across the assigned area. Recommend improvements to processes and policies across the Retail Banking business to drive operational efficiencies and high quality customer service. Leverage in-house synergies through collaboration with internal stakeholders. Attract and retain best-in-class talent for key roles in their reporting structure. Ensure team building and motivation of team with controlled attrition. Key Success Metrics: Increased Profitability, Assets Under Management (AUM), Portfolio Quality, Total Number of Customers, Number of Customer Acquisitions. Education Qualification: Graduation: Bachelor\'s in Engineering / Technology / Maths / Commerce / Arts / Science / Biology / Business / Computers / Management. Post-graduation: MBA. Experience: 10 - 18 years of experience in Gold loan product.

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