Job Description

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We are looking for an App Marketing Executive who's job will be to promote Practina as a Social Media Promotion App - one app to handle, run and manage all social media platforms while running ads to promote their business. The main role will be to ensure App installations and engagement, App store optimization (ASO) along with that, managing SMS/Email/Push communications to users to drive more engagement and revenues from the app.Product link : https://www.practina.com/Job Responsibilities: -

• Build a comprehensive digital marketing strategy for promotion of Practina App / Plan and execute campaigns to increase app downloads and boost the total user base via apps.
• App Analytic tools - Hands on experience with leading app analytic tools like AppsFlyer, Localytics, Google Analytic, Sensor Tower, Appannie.
• Create, run and optimize campaigns to increase Practina App download and increase no of subscribers/users via the app itself.
• Drive performance marketing via Google Ad Words, Facebook & Instagram Ads, Quora Ads, Taboola, Display Ads, etc and remarketing lists to promote downloads.
• Establish, implement and measure the effectiveness of mobile app paid advertising initiatives to drive adoption and engagement of a mobile app.
• On-page and Off-page activities for Play Store and App-Store.
• Collaborate closely with mobile app teams, technical, business, and support teams to manage simultaneous time sensitive projects.

Skills required : -

• Excellent verbal and written communication.
• Extensive experience in Mobile Installations, Social Media Management, online and offline Marketing & Branding.
• Ability to think strategically and execute methodically.
• Creative problem solver who is passionate about inventing new ways to approach retail.
• Ability to work in a fast-paced environment where continuous innovation is expected.
• Excellent understanding of consumer brand advertising strategies especially in the digital and high-technology mobile and social space.
• Ability to work under pressure and target driven environment.
• Graduate/Post Graduate in any field.

Job Type: Full-timeSalary: ?40,000.00 - ?45,000.00 per monthBenefits:

• Food provided
• Health insurance
• Life insurance

Schedule:

• Night shift

Experience:

• Total: 3 years (Preferred)
• App Marketing: 2 years (Required)

Shift availability:

• Night Shift (Required)

Speak with the employer
+91 8558825708