Job Description

About Wells Fargo

Wells Fargo & Company (NYSE: WFC) is a leading global financial services company headquartered in San Francisco (United States). Wells Fargo has offices in over 20 countries and territories. Our business outside of the U.S. mostly focuses on providing banking services for large corporate, government and financial institution clients. We have worldwide expertise and services to help our customers improve earnings, manage risk, and develop opportunities in the global marketplace. Our global reach offers many opportunities for you to develop a career with Wells Fargo. Join our diverse and inclusive team where you will feel valued and inspired to contribute your unique skills and experience. We are looking for talented people who will put our customers at the center of everything we do. Help us build a better Wells Fargo. It all begins with outstanding talent. It all begins with you.

About Wells Fargo in India & Philippines

Wells Fargo in India & Philippines enables global talent capabilities for Wells Fargo Bank NA., by supporting business lines and staff functions across Technology, Operations, Risk, Audit, Process Excellence, Automation and Product, Analytics and Modeling. We are operating in Hyderabad, Bengaluru, Chennai & Manila locations.

Department Overview

Consumer and Small Business Banking (CSBB) provides financial services to 21 million retail bank households and three million small business customers through approximately 4,500 retail branches, 17 customer service centers, and approximately 13,000 ATMs in 36 states and the District of Columbia. We serve and help individuals and families in many aspects of their lives, helping them buy homes, open first bank and savings accounts, buy cars to get to and from work or school, and start or grow small businesses. CSBB is focused on innovating and transforming with the customer at the center, better enabling customers to engage with us how, when, and wherever they choose. As an industry leader in many consumer and small business areas - including retail deposits, debit card transaction and purchase volume, and small business lending - our primary goal is delivering for our customers.

Team Overview - Consumer Data and Engagement Platform (CDEP)

The CDEP group works across the Consumer & Small Business Banking (CSBB), Consumer Lending, and Wealth and Investment Management lines of business to develop coordinated strategies for growth in each of Wells Fargo's customer segments. The team is responsible for designing seamless, engaging customer experiences across products and channels, and building the next-generation digital, data and analytics, and functional capabilities required to deliver toward these objectives.

About the Role
Analytics Associate Manager role is a team manager role that supports Consumer Insights India & Philippines team within Consumer Banking Analytics with analysis and reporting of survey data across Wells Fargo businesses - Consumer and Small Business Banking, Consumer Lending, Wealth and Investment Management, Commercial Banking, Corporate and Investment Banking. Works with a team on project deliverables and reporting to Analytics Manager.

Responsibilities

• Manage a team of business or finance consultants
• Evaluate, recommend, and implement strategies for developing and utilizing technical and analytic resources, to enable initiatives and projects that predict, improve, support, and measure business success
• Manage and prioritize multiple projects and maintain necessary processes, controls, and procedures to ensure data accuracy and integrity
• Working with the team to create market research reports to display strong story-boarding skills, especially focused on Customer Experience, Loyalty and NPS research
• Play a key role in leading efforts on training and upskilling other team members on various analytical tools & techniques
• Guide the team to think beyond regular deliverables, create more value added work for partners and showcase capabilities to via POCs, Value Stories and other similar platforms
• Help the team:
  • Run analyses on survey/behavior data, including regressions, text analytics and other multi-variate techniques like cluster, random forest etc. using Python, SAS, SPSS etc.
  • Run survey data cross-tabs using available tools - SPSS, SAS and any cross-tabbing tool (preferably Research Q)
  • Draw insights on analyzed data and present the same in PowerPoint or any other equivalent reporting tool in a visually appealing manner
• Work closely with partners (internal clients) to drive strategic relationships
• Exhibit industry expertise by attending knowledge sessions, database trainings and seminars
• Organize and participate in PAM/department-wide initiatives
• Engage with cross culture team members and stakeholders
• Ready to work across geographies (India and USA) and be available during evening/early night hours for overlap with our US partners

Essential Skills

• Bachelor's Degree / Master's Degree
• 10+ years in market research and/or consulting analyzing customer survey/behavior data.
  • Minimum 8 years of experience analyzing CX research & behavior data
• Able to guide and work with team members to deliver high quality work and value adds
• Be able to inspire team members to create project delivery decks with charts, and strong take-aways and story-boarding
• Must have sound knowledge of marketing data analysis, and its synthesis with non-survey data to generate meaningful insights
• Strong experience in running and analyzing survey data and creating banner plans, using SPSS or any similar tool
• Knowledge of visualization & documentation tools - MS PowerPoint, MS Word, MS PowerBI, Tableau
• Strong communication and writing skills with high proficiency in grammar and articulation of insights. Strong interpersonal skills
• Excellent execution ability, detail-oriented, well-organized, committed, and results orientated

Good-to-have Skills

• Sound knowledge of marketing frameworks
• Working knowledge of SAS, Python and exposure to analyzing unstructured data (customer transactional data, complaints etc.) and integrate it with structured data
• Text Analytics using R or Python or SPSS Modeler
• Exposure to the Financial Services (Banking) sector

We Value Diversity

At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.

Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Candidates applying to job openings posted in Canada: Applications for employment are encouraged from all qualified candidates, including women, persons with disabilities, aboriginal peoples and visible minorities. Accommodation for applicants with disabilities is available upon request in connection with the recruitment process.