Own and manage assigned client accounts end-to-end, ensuring alignment with business objectives, brand goals, and long-term growth strategies.
Client Liaison & Relationship Building:
Act as the primary point of contact for clients, building strong, trust-based relationships through regular communication, proactive updates, and effective expectation management.
Strategic Problem-Solving & Crisis Handling:
Identify potential risks or challenges early and handle escalations or crisis situations with a calm, solution-oriented approach while safeguarding client relationships and brand reputation.
Translating Client Briefs into Actionable Internal Directions:
Interpret client requirements and convert briefs into clear, actionable tasks for internal teams, ensuring accurate understanding, timelines, and deliverables.
Evaluating Scope vs. Delivery Across Assigned Brands:
Continuously assess project scope against deliverables to ensure efficient resource utilization, timely execution, and adherence to agreed budgets and commitments.
Conducting Strategic Audits of Brand Performance & Output:
Review ongoing brand performance, content quality, and campaign outcomes to identify gaps, opportunities, and areas of improvement.
Collaborating to Create Insight-Led Content Calendars:
Work closely with content, design, and performance teams to develop data-backed, insight-driven content calendars aligned with brand objectives and audience behavior.
Leading & Mentoring the Social Media Team:
Guide, support, and mentor account executives and team members, ensuring clarity in roles, accountability, and continuous skill development.