Job Description

We are looking for a skilled

WordPress Developer

who also has strong expertise in

digital marketing

, including

Social Media Marketing (SMM), Google Ads, Meta Ads, SEO, and GEO-targeted marketing

. The ideal candidate is a creative problem-solver who can manage website development and optimisation while driving traffic and conversions through data-driven marketing strategies.

Website Development & Management

Design, develop, and maintain WordPress websites (themes, plugins, custom functionality). Ensure website speed, performance, and mobile responsiveness. Manage hosting, security updates, backups, and troubleshooting. Integrate analytics, marketing pixels, and conversion tracking tools. Create visually appealing landing pages optimized for lead generation.

SEO (Search Engine Optimization)

Perform on-page and off-page SEO to increase organic visibility. Conduct keyword research, link-building, and technical SEO audits. Optimize site architecture, meta tags, and structured data for better ranking.

Digital Marketing & Ads

Plan and execute

Google Ads

(Search, Display, Performance Max) campaigns. Manage

Meta Ads

(Facebook, Instagram) for awareness and conversions. Monitor ad performance, A/B test creatives, and optimize budgets for ROI. Implement retargeting campaigns and conversion tracking (Google Tag Manager, Meta Pixel).

Social Media Marketing

Develop social media calendars, create content, and manage posting schedules. Engage with followers, build community presence, and track engagement metrics. Coordinate paid and organic strategies for brand growth.

GEO Targeting & Local Marketing

Develop and manage location-based campaigns for specific geographic audiences. Optimize Google My Business listings and local SEO strategies. Track performance of region-specific ads and keywords.

Qualifications & Skills

Bachelor's degree in Computer Science, Marketing, or related field. 2+ years of hands-on experience in WordPress development. Strong understanding of SEO, Google Ads, and Meta Ads platforms. Familiarity with Google Analytics, Search Console, and Tag Manager. Experience with marketing automation tools and CRMs is a plus. Basic graphic design or video editing knowledge is a bonus. Strong analytical mindset and attention to detail. Ability to work independently and in a fast-paced hybrid environment.

What We Offer

Competitive salary and performance-based incentives. Flexible hybrid work setup. Growth opportunities across web and digital marketing projects. Collaborative and creative work environment.
Job Type: Full-time

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

* Flexible schedule