Job Description

Company:

Meravilla Solutions LLP - Triptadka

Location:

Vikhroli

Employment Type:

Full-Time

Experience Required:

Minimum 7 years

About Us:

Meravilla Solutions LLP is the driving force behind

Triptadka

, a travel and food-centric brand aiming to redefine experiential journeys across India and beyond. We believe in the power of storytelling, seamless digital experiences, and data-driven design to connect with our audience.

Role Overview:

We are looking for a

Website Strategist

with at least

7 years of proven experience

in digital strategy, UX/UI optimization, and web performance. The ideal candidate will lead the planning, execution, and continuous improvement of

Triptadka's

web presence to ensure high engagement, conversions, and a memorable user experience.

Key Responsibilities:

Develop and implement comprehensive website strategies aligned with Triptadka's brand and business goals. Analyze website data (Google Analytics, Hotjar, etc.) to identify areas of improvement. Collaborate with design, content, and development teams to deliver user-centric solutions. Drive SEO, conversion rate optimization (CRO), and user engagement. Ensure mobile-first design and performance best practices are followed. Monitor industry trends and competitor performance to maintain a competitive edge. Oversee A/B testing, user journey mapping, and content structure improvements.

Qualifications:

Minimum 7 years of experience as a Website Strategist or similar role. Strong understanding of UX/UI principles, web analytics, SEO, and CMS platforms (WordPress, Webflow, etc.). Proven experience leading successful website redesigns or optimization projects. Familiarity with digital marketing channels and how they relate to website performance. Excellent project management and cross-functional collaboration skills. Creative thinker with a strategic mindset and problem-solving attitude.

Preferred:

Experience in travel, lifestyle, or e-commerce sectors. Knowledge of HTML/CSS basics for better collaboration with developers. Experience with customer journey mapping and funnel optimization tools.
Job Type: Full-time

Pay: ?50,000.00 - ?80,000.00 per month

Experience:

total work: 7 years (Required)
Work Location: In person