Website & SEO Manager
Job Summary
We are seeking a detail-oriented and technically proficient Web & SEO Specialist to
manage, maintain, and enhance our company's online presence. This role includes website
maintenance, search engine optimization (SEO), technical integrations, BRD creation,
landing page optimization, and UI/UX development for new features. The ideal candidate
will collaborate closely with cross-functional teams to ensure our website is secure, high-
performing, user-friendly, and optimized for search visibility and lead generation.
Key Responsibilities
Perform regular website updates, including content, media, and promotional material.
Monitor site performance, uptime, and security to ensure seamless operation.
Troubleshoot and resolve website issues, bugs, and broken components.
Maintain and optimize landing pages for marketing performance and user
engagement.
Create detailed Business Requirement Documents (BRDs) for new features,
redesigns, and system integrations.
Collaborate with stakeholders to define web requirements and translate them into
actionable development tasks.
Design and implement new layouts with a strong focus on UI/UX and responsive
design best practices.
Plan and execute on-page and technical SEO strategies to improve organic traffic
and search rankings.
Conduct SEO audits, optimize site architecture, fix crawl issues, and manage
metadata, alt tags, and schema markup.
Monitor and report on SEO performance using tools like Google Analytics, Search
Console, SEMrush, or Ahrefs.
Manage technical integrations with third-party platforms (e.g., CRMs, analytics
tools, chatbots, APIs).
Work with developers to implement and maintain backend functionality and ensure
proper data flow.
Ensure cross-browser compatibility and mobile responsiveness.
Regularly back up the site and maintain disaster recovery processes.
Maintain compliance with accessibility, SEO, and privacy regulations (e.g., GDPR,
WCAG).
Requirements
Proven experience managing and maintaining websites (e.g., WordPress, Shopify,
Drupal).
Strong experience in creating BRDs and managing web development projects cross-
functionally.
In-depth knowledge of technical SEO, on-page optimization, and SEO tools.
Experience with HTML, CSS, JavaScript, and working within CMS environments.
Solid understanding of technical integrations, APIs, and data workflows.
Familiarity with tools such as Google Analytics, Search Console, SEMrush, Ahrefs,
and Hotjar.
Knowledge of UI/UX design principles and user-centered design.
Strong analytical, problem-solving, and documentation skills.
Awareness of website security, data privacy, and compliance standards.
Preferred Qualifications
Bachelor's degree in Web Development, Marketing, Computer Science, or a related
field. B.Tech preferred.
Experience with tools like Figma, Adobe XD, or Sketch for wireframing and
prototyping.
Familiarity with REST APIs and integration testing.
Understanding of Agile/Scrum project methodologies.
Job Types: Full-time, Permanent
Pay: ₹900,000.00 - ₹1,500,000.00 per year
Benefits:
Health insurance
Provident Fund
Schedule:
Fixed shift
Work Location: In person
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