We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale. The Digital organization drives this by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business.
The Global Web Editor is responsible for creating, editing, and publishing website content across our global digital properties. This role requires an individual who can develop compelling, user-focused content while maintaining brand consistency across multiple regions and languages. The ideal candidate will have expertise in content management systems, web design principles, SEO best practices, and global content strategy. They will work collaboratively with cross-functional teams to ensure alignment with business objectives and deliver exceptional user experiences through high-quality web content.
If you're passionate about digital content creation and designing user-centered web experiences for a global audience, this is the role for you!
Key Responsibilities
Content Creation & Management
Be responsible for all digital content being published in the CMS from conception, through publication, to retrospective and review
Take a practical approach to being highly responsive to change in a fast-paced, evolving environment
Create content that enhances the user's interaction with products and services
Plan, create, and edit effective and optimized digital content to support strategic objectives and user requirements
Write blog posts and marketing copy to promote our products and services
Balance technical and non-technical language appropriate to specific scenarios and audiences
Create and adhere to regular SEO audit and update schedules
Work closely with web professionals, like user researchers and UX designers to create new web pages
Make sure appropriate content is shown to users in the right place and in the best format
Global Content Strategy & Optimization
Support the development of a content strategy for all brands and take the lead on delivering this
Optimize written content for SEO to drive organic website traffic
Create content that is accessible, respectful, & resonant with a global user base
Partner with designers, product managers, researchers and product marketers to plan and create content
Engage stakeholders, building relationships while meeting user needs
Monitor web traffic and user engagement metrics
Conduct user research per user journey and create user personas
Provide detailed analytics and reporting for the Management team
Design information that resonates, informs, and engages across various platforms and mediums
What we are looking for
4+ years of experience in web content creation, editing, or content design
Understanding of the principles of UX and UI design as they relate to content
Excellent standard of written English and good IT skills
Strong CMS experience with the ability to act as a gatekeeper for all digital content
Skills in research and writing, and design thinking across various forms of media
Experience working across digital content design as part of a web design team
Ability to proofread, re-structure and edit content for maximum engagement
Clear writing style that successfully conveys powerful ideas directly
Preferred Qualifications:
Cultural sensitivity & ability to create inclusive content for a diverse global audience
Experience working in a larger organization with a complex web presence
Experience supporting marketing strategies across multiple brands
Experience with Google Analytics, social media, and storytelling techniques
Ability to map user journeys across different channels
Multilingual capabilities or experience working with translated content
*
Job Category:
Others
Job Type:
Full Time
Job Location:
Bangalore
Experience:
4+ years
Notice period:
0-30 days
Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.