Job Description

About the Role
We are seeking a highly skilled and experienced Lead to join our Management Information Systems (MIS) reporting team, specifically supporting our dynamic Digital area. This role is critical in driving data-driven decision-making, optimizing digital strategies, and enhancing customer experiences across our digital channels. The successful candidate will lead a team responsible for the design, development, and delivery of insightful digital analytics and reporting solutions, providing strategic guidance to stakeholders and fostering a culture of continuous improvement in reporting excellence.
Key Responsibilities
Team Leadership & Management:

• Lead, mentor, and develop a team of reporting analysts, fostering a collaborative and high-performance environment.
• Manage workload allocation, performance reviews, and career development for team members.
• Ensure timely and accurate delivery of all digital reporting deliverables.

Digital Analytics & Reporting Strategy:

• Define and implement the digital analytics and reporting strategy aligned with the bank's digital objectives.
• Collaborate with digital product owners, marketing, and business stakeholders to understand reporting needs and translate them into actionable solutions.
• Identify key performance indicators (KPIs) and metrics relevant to digital channel performance, user experience, and business outcomes.

Report Design & Development:

• Oversee the end-to-end process of designing, developing, and maintaining interactive dashboards, reports, and data visualizations using various reporting tools (e.g., Adobe Analytics, Google Analytics, SAS, Pyspark, Tableau).
• Ensure data accuracy, consistency, and integrity across all digital reporting assets.
• Automate reporting processes where possible to improve efficiency and reduce manual effort.

Data Analysis & Insights:

• Conduct deep-dive analysis into digital customer behavior, journey mapping, campaign performance, and product usage.
• Translate complex data findings into clear, concise, and actionable insights and recommendations for senior management and business teams.
• Proactively identify trends, opportunities, and potential risks within digital performance data.

Stakeholder Communication & Partnership:

• Present reporting insights and recommendations to various stakeholders, including executive leadership, in a compelling and easy-to-understand manner.
• Act as a subject matter expert for digital analytics, advising on best practices, data governance, and tool utilization.
• Build strong relationships with IT, data engineering, and other support teams to ensure data availability and quality.

Continuous Improvement:

• Stay abreast of industry best practices, emerging technologies, and trends in digital analytics, reporting, and banking.
• Recommend and implement improvements to existing reporting processes, tools, and methodologies.

Required Qualifications

• Master's degree in Business, Finance, Economics, Computer Science, Statistics, or a related quantitative field.
• 8-10 years of experience in data analytics, business intelligence, or MIS reporting, with at least 3 years focused specifically on digital analytics within the financial services industry.
• 3+ years of experience in a leadership or team management role.
• Proven expertise with digital analytics platforms (e.g., Adobe Analytics, Google Analytics 360).
• Familiarity with web technologies (HTML, CSS, JavaScript) and tagging implementation (e.g., Adobe Launch, Google Tag Manager).
• Experience with A/B testing, multivariate testing, and experimentation frameworks.
• Proficient in SAS, Pyspark and SQL skills for data extraction, manipulation, and analysis.
• Strong proficiency in data visualization and business intelligence tools (e.g., Tableau, Power BI, QlikView).
• Excellent analytical, problem-solving, and critical thinking skills.
• Strong communication and presentation skills, with the ability to articulate complex analytical concepts to both technical and non-technical audiences.

Job Family Group: Decision Management
Job Family: Business Analysis
Time Type: Full time
Most Relevant Skills Please see the requirements listed above.
Other Relevant Skills For complementary skills, please see above and/or contact the recruiter.
Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
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