Performance-driven Digital Marketing Executive with
2-3 years of hands-on experience
in running and optimizing paid campaigns on
Meta and Google Ads
. Proven ability to generate quality leads with
optimized cost per lead (CPL)
. Strong understanding of targeting, creatives, analytics, and campaign scaling.
Key Skills
Meta Ads (Facebook & Instagram)
Google Ads (Search, Display)
Lead Generation Campaigns
CPL Optimization & Scaling
Audience Targeting & Retargeting
Ad Creative & Copy Coordination
Campaign Budget Planning
Conversion Tracking (Pixel, Events)
Analytics & Reporting
Basic SEO & Social Media Strategy
Responsibilities
Plan, execute, and optimize paid ad campaigns on
Meta & Google
Generate quality leads with
low and consistent CPL
Monitor daily performance and budgets
Optimize targeting, creatives, and placements
Handle end-to-end campaign management
Prepare performance reports and insights
Coordinate with designers for ad creatives
Analyze competitor ads and market trends
Good to Have
Experience with WhatsApp lead campaigns
Landing page optimization knowledge
Experience handling multiple clients/accounts
Mobile/Web app promotion experience
Job Type: Full-time
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person
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