:We are seeking a talented and experienced Digital Marketing - SEO/SEM Executive to join our digital marketing team. The ideal candidate will be passionate about SEO and possess a deep understanding of search engine algorithms and best practices. Responsibilities:- Develop & manage ad campaigns on Google & Meta to maximize ROI.- Conduct keyword research, optimize ad copy & landing pages.- Manage budgets, track expenses, and report performance.- Execute on-page & technical SEO (meta tags, site speed, mobile, crawlability).- Create SEO-driven content strategies (website, blogs, digital assets).- Run link-building campaigns to improve authority & ranking.- Monitor SEO/SEM performance with tools (GA, Search Console, SEMrush, Ahrefs, etc.).- Collaborate with content & web teams to align strategies.- Continuously test & refine campaigns for better results.Qualifications:- Bachelor's in Marketing/Communications (preferred).- Proven SEO and (Meta Ads & Google Ads) experience with strong track record.- Strong knowledge of search algorithms & ranking factors. (ref:updazz.com)
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