Job Description

Description

Job Title: Graphic Designer cum UI/UX Specialist

Location:

Vadodara (On-site/Hybrid)

Employment Type:

Full-time

Department:

Design & Creative Strategy

Reporting To:

Creative Director / CEO

About Vardaam

Vardaam Web Solutions Pvt. Ltd. is a premium web development company that partners with global clients to deliver custom WordPress websites, WooCommerce solutions, and Laravel-based web applications. With a strong focus on creativity, performance, and business impact, we serve as a technology partner to B2B and B2C brands across the USA, UK, Australia, and beyond.

Role Overview

We are looking for a visually driven and conceptually mature

Graphic Designer cum UI/UX Specialist

who lives and breathes design. This role demands more than just software proficiency--it seeks a

visual storyteller

who understands color psychology, design principles, marketing communication, and user experience.

You'll play a pivotal role in shaping the brand language of Vardaam and its clients across web, digital, and marketing assets. From high-impact social media creatives to intuitive UI mockups, your design thinking will power both beauty and business logic.

Key Responsibilities

Graphic Design & Brand Visuals

Create compelling and brand-aligned creatives for social media, email campaigns, brochures, case studies, decks, and digital advertisements Design logos, icons, and illustrations that carry depth and visual coherence Translate abstract ideas or briefs into meaningful visual stories Ensure consistency in design language across internal and external communication

UI/UX Design

Design wireframes, mockups, and high-fidelity UI for websites, web apps, landing pages, and SaaS products Collaborate with developers to hand off Figma/XD prototypes with responsive specs Understand user psychology and behavior to suggest UX enhancements Create clickable prototypes to demonstrate user flows and interactions

Strategic Collaboration

Participate in brainstorming sessions with marketing, sales, and product teams to align visual direction with business goals Collaborate with content writers and digital marketers to create on-brand, high-conversion creatives Bring design maturity and challenge ordinary thinking with tasteful innovation

Must-Have Skills & Expertise

Graphic Design

Mastery in Adobe Creative Suite (Photoshop, Illustrator, InDesign) Strong sense of color theory, typography, layout, and brand aesthetics Ability to design visual narratives with clarity and emotion

UI/UX Design

Proficiency in Figma, Adobe XD, or similar tools Experience in designing responsive layouts for web and mobile interfaces Understanding of modern UI/UX principles and design systems

Advertising & Marketing Understanding

Working knowledge of visual hierarchy in marketing design Ability to design for conversions (CTAs, landing pages, performance campaigns) Understanding of digital marketing concepts and how visuals influence decision-making

Soft Skills & Personality Traits

Creative Thinker: Constantly exploring better, smarter, more elegant visual solutions Design Philosopher: Deep appreciation for the art and science behind good design Visual Storyteller: Can convey abstract ideas through powerful visuals Attention to Detail: Pixel perfection mindset with a flair for finesse Empathy & User-First Thinking: Thinks from a viewer's/user's perspective Collaborative Spirit: Works fluidly with developers, marketers, and content creators Receptive to Feedback: Sees feedback as fuel for creative refinement Time Management: Balances creativity with deadlines and multi-project workload Ownership & Curiosity: Shows initiative, asks the right questions, and iterates smartly

Nice-to-Have

Knowledge of HTML/CSS (not mandatory, but helps in design-dev collaboration) Prior agency experience or portfolio involving tech/startup clients Experience designing pitch decks or case studies Animation skills (Lottie, After Effects, etc.)

What Success Looks Like in This Role

Your designs make people stop scrolling and start thinking Your UI/UX work feels natural to users, without them realizing it Developers love your design handoffs Sales and marketing teams rave about your creative impact You raise the visual bar--every single day
Job Types: Full-time, Permanent, Fresher

Pay: ₹20,000.00 - ₹70,000.00 per month

Schedule:

* Monday to Friday