Key Responsibilities :Category Ownership & Growth- Define and drive the growth strategy for the GTP category across all online and offline channels.- Develop and execute business plans focused on assortment, pricing, promotions, and merchandising.Channel Partnership & Enablement- Act as SME for the category, supporting channel heads (D2C, Q-commerce, Marketplaces, Retail, Corporate).- Collaborate with cross-functional teams (Marketing, NPD, Supply Chain, Retail Ops, Corporate Sales) to maximize performance.Consumer & Market Insights- Leverage data and market trends to identify gaps, new opportunities, and white spaces for innovation.- Stay ahead of consumer preferences and competitor strategies.- Coordinate with Customer Support for feedback, product improvement ideas, and NPS enhancement initiatives.P&L Management- Own category P&L, ensuring profitability and healthy inventory turns.- Build forecasts, track performance metrics, and optimize pricing & promotions.Innovation & Product Development- Introduce innovative planters and gardening tools aligned with consumer needs.- Collaborate with Product & Tech teams to enhance online merchandising, product recommendations, and discoverability across digital touchpoints.Requirement- MBA in Marketing from a Tier 1 or Tier 2 B-School.- 3-6 years of experience in category management, brand management, or e-commerce growth roles.- Strong analytical skills with proficiency in data interpretation and P&L ownership.- Excellent stakeholder management skills-able to influence and enable multiple channel teams.- Exposure to D2C, Q-commerce, or FMCG/e-commerce ecosystems is a strong plus. - Passion for plants, sustainability, and building consumer-first categories.Why Ugaoo?- Be part of India's leading gardening brand with exponential growth opportunities.- Ownership-driven culture with the freedom to innovate- Cross-functional exposure across all major growth channels.- Work with a passionate team reshaping how India connects with plants. (ref:updazz.com)
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