Job Description

Job ID
34070
Job Type
Full-time
Job Location
Nagpur
Experience
4-6 Years
Posted
12th September, 2025
Posted by
Sidharth Bansal


he CK Birla Group is a diversified US$2.4 billion conglomerate that has a history of enduring relationships with renowned global companies. With over 25,000 employees, 41 manufacturing facilities and numerous patents and awards, the Group's businesses are present across five continents. The Group operates in three industry clusters: Technology and Automotive, Home and Building Solutions, and Healthcare and Education. The group companies are strengthened by common ownership and shared guiding principles that include a focus on long-term value, trust-based relationships, and philanthropy.

Orient Electric

is one of the leading consumer electrical brands in India with a diverse portfolio of fans, lighting, home appliances and switch gears. The erstwhile Calcutta Electrical Manufacturing Company became a part of the CK Birla Group in 1954 and was subsequently rechristened Orient Electric. The company takes pride in its R&D capabilities, the spirit of continuous innovation and its commitment to manufacturing cutting-edge lifestyle electrical products that meet the needs and expectations of modern consumers.
Orient Electric today is the largest manufacturer and exporter of fans from India, with a dominant presence in more than 35 international markets and annual revenue of INR 2,400+ Crores. It has the largest range of fans to suit varied aesthetic preferences and usage environments. Further, it has also paved the way for pioneering developments in home appliances, lighting, and switchgear. It is today the 3rd largest manufacturer of LED lamps in India and has been the first Indian lighting brand to have been awarded a BEE star rating for lamps. In the Home Appliances category, Orient Electric offers a wide range of products including water heaters, air coolers and small kitchen appliances. In the Switchgears category, it offers MCBs enabled with the revolutionary SDB (Snap Disc Bimetal) technology which provides a threefold advantage - precise tripping, better repeatability, and longer life, a range of modular switches and wiring accessories. Orient Electric represents De'Longhi in India for sales & service under an exclusive strategic partnership for its brands De'Longhi, Kenwood & Braun.
Orient Electric operates with a philosophy to carve out a niche in the global fan industry and evolve into a premier lifestyle home solutions provider. With operations spanning over 35 countries, Orient Electric has earned the trust of millions of customers by providing cutting-edge lifestyle electrical products. The company has a well-organized distribution network reaching 1,25,000+ retail outlets and an extensive service network covering more than 450 cities. For more information, please visit https://www.orientelectric.com

Location

: Amravati

Job Responsibilities:

Should be from Lighting industry or have worked before in Delhi Market, preferably South Delhi

Distribution Background, Aware of Channel Health check like ROI, Stock management, pricing, Geography of south Delhi

Relationship management

Presentation Skill, good planner for Primary, Secondary and stability

Punctuality for assigned Task

Generation of Revenue as per assigned Budget

Special focus on the emerging premium Category of products.

To succeed in this role, you'll need a customer-first attitude and the following

Min Graduate preferable Lighting background, Techno commercial, well versed with Excel and Market approach are mandatory .

Why should you join Orient?

At Orient, we believe in capitalizing on the strengths and abilities of emloyees, helping them to become stronger and grow within the company. You will be part of a vibrant work culture that values, cares and help people reach their potential, having inspirational leaders being team oriented, inclusive, and diverse; and fostering a unique culture that balances innovation, knowledge sharing and risk management.