Job Description

Script WriterWe are looking for a Creative Script Writer with a strong background in advertising to join our content and marketing team. This role requires someone who deeply understands the product/brand, can identify its USP, and is skilled in storytelling, emotional hooks, and creating content that sells.Key Responsibilities:1. Understand the product/brand deeply - study features, pain points, and identify the USP before beginning script development.2. Collaborate with internal teams to ideate concepts and campaign directions based on product insights and target audience.3. Write compelling, original scripts for digital ads, reels, product explainers, and branded videos.4. Adapt scripts to different tones and formats-emotional, witty, voiceover-based, dialogue-driven, etc.5. Develop engaging content that reflects the brand voice while addressing key marketing challenges.6. Provide support during video shoots to maintain script intent and flow.Requirements:1. 2-5 years of scriptwriting experience in advertising or branded content is mandatory.2. Strong portfolio showcasing ad films, branded content, and short-format video scripts.3. Excellent storytelling and visual writing abilities.4. Familiarity with marketing objectives and performance-driven content.5. Strong understanding of video-first platforms and social media storytelling.6. Ability to work under tight deadlines while maintaining high creative quality.7. Excellent command of English and Hindi (ref:updazz.com)