CTC: Competitive Salary(Decent hike on Current CTC)
Location
: Mumbai
About the Role
We are looking for a dynamic and results-driven TikTok Shop Growth Manager to lead and scale TikTok Shop operations across multiple geographies. This role involves managing product listings, driving UGC and influencer-led campaigns, optimizing boosted ad spend, coordinating with resellers, and accelerating overall growth in visibility, ratings, and sales on the platform.
Key Responsibilities
TikTok Shop Listing & Store Management
Manage and optimize product listings across TikTok Shop in multiple geographies
Ensure accurate titles, descriptions, pricing, inventory, and creatives across listings
Monitor product performance, rankings, and visibility
UGC & Influencer Campaigns
Plan, execute, and scale UGC creator campaigns and mid-to-macro influencer collaborations
Create briefs, negotiate commercials, manage deliverables, and ensure timely posting
Track influencer performance and optimize for reach, engagement, and conversions
Campaign Boosting & Ad Spend Optimization
Manage and optimize boosting budgets for creator videos and campaign assets
Analyze boosted content performance and reallocate spend to maximize ROAS
Test and scale different boosting strategies across markets
Reseller & Partner Coordination
Coordinate with final resellers and distributors on joint strategies
Align on promotions, bundles, pricing, and sales tactics
Support partners with creatives, insights, and campaign execution
Ratings, Reviews & Social Proof Growth
Implement strategies to improve product ratings, reviews, and social proof
Monitor customer feedback and collaborate with internal teams to enhance experience
Drive initiatives to increase positive reviews and manage negative feedback
Platform Events & Growth Initiatives
Manage participation in TikTok Shop events such as mega campaigns, flash sales, and festivals
Coordinate offer submissions, creatives, inventory planning, and approvals
Maximize performance during platform-led events
Compliance & Brand Protection
Ensure compliance with TikTok Shop policies and brand registry requirements
Prevent unauthorized listings, counterfeit activity, and brand misuse
Reporting & Continuous Optimization
Track daily performance of listings, influencer campaigns, and ad spend
Prepare regular performance reports with insights and recommendations
Continuously optimize strategies to improve awareness, engagement, and sales
Requirements
2-5+ years of experience managing TikTok Shop or similar e-commerce/marketplace platforms
Strong understanding of TikTok algorithms, UGC trends, and influencer marketing
Experience managing boosted content and optimizing ad spend
Excellent communication and coordination skills with creators, resellers, and internal teams
Analytical mindset with the ability to interpret performance data and scale growth
Apply Now!
Job Type: Full-time
Application Question(s):
What is your current CTC? (mandatory) What is your notice period? (mandatory)
Experience:
TikTok Shop: 1 year (Required)
Work Location: In person
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