Job Description

What You'll Do:- Lead the development of brand positioning, tone of voice, brand architecture, and visual identity briefs for clients across sectors.- Craft brand narratives, purpose statements, and messaging frameworks that are distinct and enduring.- Develop social media strategies grounded in brand insight, audience behavior, and platform potential.- Build content calendars, format banks, and campaign ideas aligned to brand strategy and business goals.- Collaborate with creative and design teams to ensure brand and content ideas come alive with impact.- Present strategy thinking confidently to clients - both visually and verbally.What We're Looking For:- 3-6 years of experience in brand consulting, advertising, or content-led digital agencies.- Proven track record of building brands from scratch - from brand name to identity to launch comms.- Strong understanding of social platforms, trends, and the ability to turn strategy into snackable content ideas.- Equal comfort in writing sharp decks and quick post copy.- A thinker-doer with a sharp eye for design, language, and cultural nuance.- Bonus if you've worked across sectors - from lifestyle to finance to D2C. (ref:updazz.com)

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