is responsible for driving fertilizer sales, expanding the dealer/distributor network, and ensuring product availability in the assigned territory. The role focuses on achieving sales targets, promoting fertilizer brands to farmers and retailers, conducting field demonstrations, and building strong relationships with channel partners and key stakeholders in the agriculture sector.
Key Responsibilities:
Achieve monthly and annual
sales targets
for fertilizers in the assigned territory.
Develop and manage a network of
dealers, distributors, and retailers
to ensure product reach.
Conduct
farm visits, field demonstrations, and farmer meetings
to create product awareness.
Collect
market intelligence
on competitors, pricing, and farmer preferences.
Execute
marketing campaigns and promotional activities
in coordination with the marketing team.
Provide technical guidance to farmers regarding
fertilizer application, crop nutrition, and soil management.
Maintain proper records of
sales, collections, and inventory.
Ensure timely
order booking, payment collection, and delivery coordination.
Collaborate with agronomists and field officers for on-ground support and demonstrations.
Submit
daily/weekly sales reports
and update management on market trends.
Build and maintain
relationships with co-operatives, agri-input dealers, and local agricultural departments.
Employer Requirements:Education:
Bachelor's degree / Diploma in
Agriculture, Agribusiness Management, Agricultural Science, or related field.
MBA in Marketing or Agribusiness (preferred).
Experience:
2-5 years
of experience in
Fertilizer / Agrochemical / Agri-input sales.
Prior experience in handling
rural markets and dealer networks
preferred.
Technical & Functional Skills:
Good knowledge of
fertilizer products, soil types, and crop requirements.
Strong communication and negotiation skills.
Target-driven and self-motivated.
Good relationship-building and interpersonal skills.
Willingness to travel extensively within the territory.
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
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