Job Description

Responsibilities & Key Deliverables
In the role of Territory Manager - Sales at Mahindra & Mahindra Ltd, you will play a pivotal role in driving the growth and market penetration of our farm mechanization solutions across Telangana - Hyderabad. Your key responsibilities include:

• Generating high-quality enquiries and converting them efficiently for the Mahindra portfolio targeted at farmers with significant landholdings, ensuring alignment with their agricultural needs.
• Providing consultative sales of advanced farm mechanization products tailored for various crop stages, helping farmers optimize productivity throughout the agricultural cycle.
• Establishing and nurturing strategic partnerships aimed at enhancing farm productivity by delivering compelling proof of concepts, live demonstrations, and practical showcases of our products.
• Identifying and exploring innovative revenue opportunities that support farmer success and expand market share.
• Leading programs to upskill laborers and tractor operators in the effective and safe use of farm mechanization equipment, contributing to improved operational efficiency and equipment longevity.
• Implementing bundled solution-based selling strategies to demonstrate the comprehensive advantages of Mahindra tractors combined with our range of implements, emphasizing product superiority and value.
• Closely monitoring and analyzing market trends, customer feedback, and competitor activities to refine sales strategies and maintain a competitive edge.
• Collaborating cross-functionally with marketing, product development, and service teams to enhance overall customer experience and satisfaction.
• Championing Mahindra's leadership competencies such as strategic foresight, customer delight, innovation, sustainability, and team development within your territory to foster a culture of excellence and inclusion.

This role requires exceptional interpersonal skills, strategic thinking, and the ability to work autonomously in a dynamic agricultural market environment.
Preferred Industries
Farm Sector
Education Qualification
The ideal candidate will possess educational qualifications that provide a solid foundation for understanding agricultural sciences, business management, or related fields. Qualifications include:

• A bachelor's degree in Agriculture, Agricultural Engineering, Business Administration, or a related discipline is essential.
• Advanced certifications or diplomas in Farm Management, Agricultural Mechanization, or Sales & Marketing will be considered an advantage.
• Continuous professional development courses that enhance understanding of the agribusiness sector, customer relationship management, and sales techniques are strongly preferred.
• Training in leadership, strategic business orientation, and sustainability are valuable and support growth within Mahindra's culture.

We value candidates who demonstrate a commitment to lifelong learning and actively pursue knowledge to adapt to evolving agricultural technologies and market demands.
General Experience
Experience requirements for this role focus on a strong background in agriculture-related sales and territorial management, including:

• Minimum of 5 years professional experience in sales within the farm sector, with a proven track record of meeting or exceeding sales targets.
• Demonstrated ability in lead generation, enquiry management, and conversion within agribusiness environments.
• Direct experience working with farmers, agricultural laborers, and mechanization equipment to understand their challenges and needs.
• Proficiency in using CRM tools, market research data, and financial reporting to inform decision-making and manage customer profitability.
• Experience in developing and conducting training programs aimed at improving product application and laborer skills is beneficial.
• Exposure to bundled product sales and the capability to communicate complex value propositions effectively to diverse stakeholders.

Success in this position requires strong negotiation skills, market insight, and the ability to manage multiple priorities within a fast-paced agricultural sales environment.
Critical Experience
Critical experience and skills for excelling in this position encompass several specialized competencies:

• Deep knowledge of the farm mechanization market, particularly related to high-value crop production and large landholdings.
• Expertise in strategic business orientation, including anticipating market trends, leveraging global business opportunities, and applying strategic foresight to sales initiatives.
• Proven leadership in sustainability principles and the ability to implement frugal innovations that create long-term value for farmers and stakeholders.
• Exceptional customer focus with skills in customer insight generation, customer delight, and service orientation to foster loyal and satisfied clients.
• Innovation-driven mindset with a talent for proposing ideas, acting as a change catalyst, and responsibly taking risks to enhance business outcomes.
• Strong execution excellence, including effective project management, a passion for quality delivery, accountability, agility, and disciplined pursuit of targets.
• Competence in leveraging human capital to develop teams, engage entrepreneurially, and appreciate diversity within the sales organization and customer base.
• Ability to foster a positive, passionate work environment that encourages learning from failures and blending fun with professional responsibilities.

These critical experiences combine to ensure that the candidate can confidently represent Mahindra & Mahindra Ltd, driving transformative growth and sustainable success in the farm division.
System Generated Core Skills
Consumer Insighting
Credit Management
Customer Profitability
Customer Relationship Management (CRM)
Customer Segmentation
Data Reporting
Manpower Management
Designing Review Mechanism
Financial Management
Financial Reporting
Inventory Management
Key Account Management
Lead Generation
Market Intelligence
Market Research
Marketing Campaigns
Negotiation
Performance Management
Training & Development
Promotional Activities
Revenue Generation
Reward Management
Sales Planning
Territory Coverage Optimization
Data Analysis
Capability Building
Enquiry Management
System Generated Secondary Skills

Skills Required