Job Description

- Develop and implement comprehensive marketing strategies to promote our courses and training programs.
- Create compelling marketing materials, including brochures, presentations, website content, and social media campaigns, to effectively communicate the value of our courses.

- Conduct market research to identify new trends, competitor activities, and potential opportunities for course expansion.
- Utilize digital marketing techniques, such as SEO, SEM, email marketing, and social media marketing, to attract and engage prospective students and professionals.

- Identify and build relationships with Universities/Colleges and Startups/Corporates to market our courses and establish partnerships for student enrollment.

- Collaborate with the content development team to propose customization options for courses, ensuring they incorporate AI/ML, Cloud, DevOps, Data, and other relevant technologies.
- Plan and execute targeted marketing campaigns to reach specific demographics and industries.

- Conduct demo batches and workshops (online and offline) for students and professionals to showcase the value of our courses and generate interest.
- Generate leads (both B2B and B2C) with an omni-channel perspective
- Collaborate with the sales team to employ analytics to improve lead generation efforts and achieve revenue targets.

- Monitor and analyze marketing campaign performance, providing insights and recommendations for improvement.
- Stay up-to-date with industry trends and developments in the technical training and education sector.

Job Type: Full-time

Pay: ?1,000,000.00 - ?1,500,000.00 per year

Benefits:

Health insurance Paid sick time Paid time off
Schedule:

Day shift
Work Location: In person