Are you a dynamic professional who thrives at the intersection of technology, storytelling, and strategy?
We're seeking a Tech Sales & Marketing Strategist to lead high-impact outreach for our cutting-edge electronics, embedded, and IoT product development services.
This is a hybrid techno-commercial role that blends strategic B2B marketing, solution-oriented sales thinking, and the technical understanding needed to communicate complex ideas simply and effectively.
You'll drive campaigns, create powerful positioning, and work with cross-functional teams to generate leads and shape client conversations from awareness to conversion.
Requirements
----------------
Key Responsibilities
Strategic Tech Marketing
? Plan and execute marketing strategies aligned with business goals in embedded systems and electronics product engineering.
? Craft brand messaging that resonates with startups, OEMs, and R&D teams in sectors like IoT, defence, robotics, and medtech.
? Drive positioning and content narratives that explain complex technical offerings in a compelling, human-friendly way.
? Own the execution of brand campaigns across LinkedIn, niche forums, email newsletters, industry portals, etc.
Sales Enablement & GTM Planning
? Work with founders, sales, and engineering teams to build GTM (go-to-market) plans for new service offerings and capabilities.
? Create case studies, capability decks, whitepapers, and value proposition briefs tailored to verticals (e.g., EVs, smart cities, automation).
? Identify and maintain a map of competitors, clients, and trends to proactively shape offerings and messages.
Inbound & Outbound Campaigns
? Create lead-gen email sequences, landing pages, and inbound funnels (LinkedIn, Webinars, ProductHunt-style showcases).
? Use automation tools (HubSpot, Lemlist, Instantly.ai, etc.) for outreach while keeping human-like storytelling intact.
? Collaborate with inside sales and digital marketing team to A/B test messaging, creatives, and campaign strategies.
Analytics & Growth Strategy
? Define marketing KPIs: leads generated, conversion ratios, CTR, engagement, CAC.
? Track campaign performance and refine based on real-time insights.
? Analyze industry demand trends to identify high-growth opportunity zones.
Who We're Looking For
Must-Have Skills & Experience
? 3-6 years of experience in
tech marketing, solution selling, or product marketing
, preferably in electronics/embedded domains.
? Strong grasp of
embedded systems, IoT architecture, and product design lifecycles
to craft value-driven content and messaging.
? Excellent writing, storytelling, and communication skills for crafting campaigns and presentations.
? Proficient with
LinkedIn Marketing, Google Ads, email automation, CRM tools
, and
SEO basics
.
? Creative mindset with a strategic approach to problem-solving and brand positioning.
Bonus Skills
? Experience in B2B SaaS/Tech Services Marketing.
? Knowledge of PCB/firmware/hardware design lifecycle.
? Exposure to technical storytelling, developer relations, or community building.
? Familiarity with tools like Canva, Notion, HubSpot, Zapier, Figma, Miro.
What You'll Get
?
Lead Strategy, Not Just Execute
- Influence GTM and storytelling at the leadership table.
?
Growth Path
- Expand into Head of Marketing or Chief Growth Officer roles.
?
Work with Builders
- Collaborate with product teams creating cutting-edge IoT and embedded solutions.
?
Global Exposure
- Position our services across US, Europe, and India.
?
Flexible Culture
- Hybrid-friendly, goal-driven work environment.
?
Competitive Salary + Performance Incentives.
How to Apply
Send your resume to
jobs@eurthtech.com
Apply online at https://www.eurthtech.com/jobs
About the Company
---------------------
About EURTH TECHTRONICS PVT LTD
EURTH TECHTRONICS PVT LTD is a cutting-edge Electronics Product Design and Engineering firm specializing in embedded systems, IoT solutions, and high-performance hardware development. We provide end-to-end product development services--from PCB design, firmware development, and system architecture to manufacturing and scalable deployment.
With deep expertise in embedded software, signal processing, AI-driven edge computing, RF communication, and ultra-low-power design, we build next-generation industrial automation, consumer electronics, and smart infrastructure solutions.
Our Core Capabilities
Embedded Systems & Firmware Engineering - Architecting robust, real-time embedded solutions with RTOS, Linux, and MCU/SoC-based firmware.
IoT & Wireless Technologies - Developing LoRa, BLE, Wi-Fi, UWB, and 5G-based connected solutions for industrial and smart city applications.
Hardware & PCB Design - High-performance PCB layout, signal integrity optimization, and design for manufacturing (DFM/DFA).
Product Prototyping & Manufacturing - Accelerating concept-to-market with rapid prototyping, design validation, and scalable production.
AI & Edge Computing - Implementing real-time AI/ML on embedded devices for predictive analytics, automation, and security.
? IoT & Smart Devices - Powering the next wave of connected solutions for industrial automation, logistics, and smart infrastructure.
? Medical & Wearable Tech - Designing low-power biomedical devices with precision sensor fusion and embedded intelligence.
? Automotive & Industrial Automation - Developing AI-enhanced control systems, predictive maintenance tools, and real-time monitoring solutions.
? Scalable Enterprise & B2B Solutions - Delivering custom embedded hardware and software tailored to OEMs, manufacturers, and system integrators.
Our Vision
We are committed to advancing technology and innovation in embedded product design. With a focus on scalability, security, and efficiency, we empower businesses with intelligent, connected, and future-ready solutions.
We currently cater to B2B markets, offering customized embedded development services, with a roadmap to expand into direct-to-consumer (B2C) solutions.
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