Job Description

Roles & Responsibilities:

Script, plan, and create engaging short-form content

(Reels, YouTube Shorts, TikTok) tailored for both

organic and paid media campaigns

Produce trend-driven, visually compelling videos including unboxings, tutorials, comparisons, product drops, and behind-the-scenes Lead

content ideation and trendspotting

to consistently generate fresh, platform-relevant content concepts aligned with Capes India's brand voice Create compelling storylines and hooks for short-form video scripts that capture attention in the first 3 seconds Collaborate with product and design teams to visually showcase product features, benefits, and use cases Shoot and edit UGC-style and polished content using tools like CapCut, Adobe Premiere Pro, or Final Cut Pro Track trends in the tech, creator, and accessories space to stay ahead of the curve and implement learnings in content Respond to audience comments and DMs to maintain community engagement and brand loyalty Assist in planning influencer tie-ups and content collaborations with creators in the tech/accessories niche

Key Skills & Qualifications:

Prior experience in

scriptwriting and content creation

for social-first platforms (Instagram, YouTube Shorts) Strong understanding of

organic and paid content strategies

for short-form video Deep knowledge of

social media trends, formats, and audience behavior

, especially within the tech/gadget space Proficiency in video editing and post-production using CapCut, Adobe Premiere Pro,VN, etc. Familiarity with basic graphic design tools (Canva, Photoshop, Illustrator) Confident on-camera presence; must be comfortable featuring in content or directing talent Highly creative, detail-oriented, and able to think fast in a trend-driven environment Passionate about tech accessories, minimal aesthetics, and storytelling through content

Bonus Skills:

Experience working with tech/D2C brands Prior scriptwriting experience with short form content Photography or Graphic Designing experience Prior exposure to performance marketing or content for paid ad campaigns
Job Types: Full-time, Permanent

Pay: ₹16,000.00 - ₹25,000.00 per month

Benefits:

Health insurance Provident Fund
Application Question(s):

Have you created content for social media before with you featuring in it? Do you hold experience in scriptwriting for short form content like reels, youtube shorts, etc? This is a full time role in Goregaon East, near Oberoi Mall, are you comfortable travelling to this location? Currently for the role we are offering anywhere between 15,000 to 25,000 for the role based on experience and skills, are you comfortable with the pay-scale mentioned?
Work Location: In person