The Team Leader plays a critical role in guiding students toward international education opportunities while leading, mentoring, and supervising a team of counsellors. The position requires in-depth knowledge of international universities, programs, scholarships, visa processes, and admission requirements, as well as strong leadership to ensure the branch consistently achieves its counselling and registration targets.
This role involves student counselling, team leadership, performance management, and business development, ensuring that both individual and team goals are met. The Team Leader serves as a bridge between management and the counselling team, aligning strategies with organizational objectives to maximize enrolments and student satisfaction.
Key Responsibilities
1. Student Counselling
Provide personalized guidance to students and parents based on academic history, career goals, budget, and preferred study destinations.
Suggest suitable courses, universities, and intakes tailored to student profiles.
Explain admission requirements, visa procedures, scholarships, and financial planning.
Ensure high-quality counselling services that are professional, approachable, and ethical.
Maintain continuous follow-up with students from inquiry to admission, ensuring a seamless journey.
2. Team Leadership & Performance Management
Lead and mentor a team of counsellors, ensuring they achieve individual and collective targets.
Conduct regular training sessions to improve counselling skills, product knowledge, and compliance standards.
Monitor team productivity and provide constructive feedback for performance improvement.
Allocate responsibilities effectively to maintain smooth branch operations.
Act as a role model by demonstrating professionalism, result-orientation, and teamwork.
Motivate young counsellors to achieve daily, weekly, and monthly targets to ensure that annual visa targets are easily achieved for the branch.
Act impartially with all team members to ensure that organisational goals are achieved through collaborated team efforts
3. Visa Targets & Registrations Targets
Consistently achieve or exceed personal and team counselling targets (daily, weekly, monthly, yearly). Monthly targets should be aligned with the annual visa targets assigned for the branch.
Develop strategies to maximize student enrolments via education fairs, webinars, virtual sessions, and branch promotions.
Track conversion ratios and implement corrective actions to meet registration goals.
Ensure the team maintains a healthy balance between lead engagement and successful conversions.
Collaborate with management to forecast targets and create action plans.
4. Calls & Follow-ups
Personally maintain a minimum of 50 connected calls daily to sustain productivity.
Supervise and track the team's call logs, ensuring prompt follow-ups on inquiries and registered clients.
Establish a culture of timely communication with students to build trust and long-term relationships.
Implement structured follow-up systems to reduce drop-offs during the admission journey.
Share calls and follow-up performance reports with the Branch Manager
5. Lead Generation & Business Development
Initiate creative strategies for high-quality lead generation.
Coordinate with schools, colleges, and academies for presentations, workshops, and awareness programs.
Support marketing initiatives such as content creation, social media campaigns, student testimonials, and promotional events.
Establish institutional collaborations and partnerships to strengthen outreach.
Encourage the team of counsellors to contribute innovative ideas for business growth in terms of marketing, creative content preparations, coordination of branch events etc.
6. Record Keeping & Reporting
Ensure accurate and timely submission of personal and team reports (daily, weekly, monthly).
Ensure that the team members maintain an organized CRM and documentation system with updated leads, registrations, and case files.
Review and validate counsellors' reports for completeness and accuracy.
Share timely updates on student progress, admission cycles, and visa documentation.
Maintain a magazine of university brochures, fee structures, and intake information for quick reference.
7. Research & Knowledge Development
Stay updated on international education trends, visa regulations, scholarships, and admission deadlines.
Continuously upgrade personal knowledge and ensure the team is informed through training.
Benchmark against competitors and identify new opportunities for the branch.
Provide insights on emerging student preferences, market changes, and country-specific updates.
Ensure all counsellors are equipped with the latest tools and knowledge for effective counselling.
8. Participation & Branch Support
Actively participate in webinars, expos, delegate visits, training sessions, and branch events.
Support cross-functional coordination with marketing, operations, and visa documentation teams.
Provide leadership during peak admission seasons, ensuring timely closures and student satisfaction.
Represent the branch in official meetings, industry events, and with external delegates.
Maintain strong collaboration with management to align local branch performance with overall organizational goals.
9. Meetings & Strategy Alignment
Attend daily, weekly, and monthly strategy meetings with senior leadership.
Conduct morning and evening briefing sessions with the team to track performance.
Develop actionable plans based on management directives and market feedback.
Share challenges faced by the team and propose solutions for efficiency improvements.
Foster transparency and accountability through regular performance reviews.
10. Walk-ins & Virtual Counselling
Personally generate 10-20 successful walk-ins per month, ensuring strong student engagement.
Support team members in converting both walk-ins and virtual inquiries.
Ensure virtual counselling is conducted with the same quality as in-person guidance.
Track and report on counselling conversions from both walk-ins and virtual sessions.
Promote virtual events to expand the reach beyond local students.
11. Branch Visits & Lead Management
Visit allocated branches and academies regularly to collect leads and strengthen engagement.
Supervise the lead handover process from CROs to counsellors, ensuring smooth coordination.
Build strong relationships with academy staff, CROs, and local institutions.
Implement best practices for lead nurturing and conversion optimization.
Ensure a culture of accountability and performance across all lead management activities.
12.
Professional Rapport
Maintain respectful and positive communication with all team members.
Collaborate effectively with Branch Heads and management.
Build trust and transparency in daily interactions.
Coordinate smoothly with other departments for workflow efficiency.
Represent the organization professionally with external partners and authorities
13.
HR Policy Adherence
Being a team leader, you should ensure that all your team members are well-aware about the company policies and HR norms which must be followed without any deviations under any circumstances
Skills Required
Leadership Skills:
Ability to mentor, motivate, and lead a team to achieve results.
Communication:
Strong verbal and written communication skills in English (regional languages are an asset).
Organizational Skills:
Capability to manage multiple priorities, deadlines, and responsibilities.
International Education Knowledge:
Familiarity with courses, universities, scholarships, and visa requirements.
Customer Service Orientation:
Ability to engage students and parents with empathy and professionalism.
Problem Solving & Decision Making:
Quick, effective solutions to counselling and operational challenges.
Target Orientation:
Consistently achieving personal and team goals with a results-driven approach.
Attention to Detail:
Accuracy in documentation, reporting, and follow-ups.
Multitasking Ability:
Handling multiple enquiries, team supervision, and reporting simultaneously.
Contact Number: 9745733233
Email ID (for CVs): ca3.kottayam@miak.in
Job Type: Full-time
Experience:
Team Leader (counselling): 3 years (Preferred)
Language:
English, Malayalam (Preferred)
Location:
Kochi, Kerala (Preferred)
Work Location: In person
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