# : Strategic Outdoor Media Planner & Buyer Position: Strategic Outdoor Media Planner & Buyer Department: Marketing / Media Planning Location: [Insert Location] Employment Type: Full-time Experience Required: 1-5 years Salary Range: ?25,000 - ?35,000 per month --- About the Role We are looking for a dynamic and result-oriented Strategic Outdoor Media Planner & Buyer to manage and execute impactful Out-of-Home (OOH) advertising campaigns. This role requires a balance of creativity, market knowledge, negotiation skills, and data-driven decision-making to maximize ROI from outdoor media investments. --- Key Responsibilities Plan and execute OOH media strategies that align with marketing and business objectives. Research and analyze target audience behavior, locations, and media touchpoints to select the best outdoor platforms. Identify, negotiate, and purchase prime outdoor media inventory (billboards, transit, digital OOH, street furniture, etc.). Collaborate with creative teams to ensure effective messaging and impactful execution. Track and analyze campaign performance, providing insights and optimization recommendations. Maintain strong vendor relationships and explore new outdoor media opportunities. Stay updated with OOH industry trends, technologies, and programmatic OOH innovations. --- Requirements Bachelor's degree in Marketing, Media, Business, or a related field. 1-5 years of proven experience in media planning and buying, preferably with OOH exposure. Strong knowledge of OOH advertising formats, audience targeting, and measurement metrics. Excellent negotiation, communication, and vendor management skills. Analytical mindset with proficiency in MS Excel, PowerPoint, and research tools. Ability to work independently, manage multiple campaigns, and meet deadlines. --- Key Competencies Strategic Thinking & Media Planning Market & Audience Research Budget & Vendor Management Data Analysis & Campaign Reporting Negotiation & Relationship Building --- What We Offer Competitive salary: ?25,000 - ?35,000 per month Growth opportunities in a fast-paced, media-driven environment Chance to work on high-visibility outdoor campaigns Collaborative and creative work culture ---
Job Type: Full-time
Pay: ?25,296.48 - ?35,352.00 per month
Work Location: In person
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