Job Description

Roles and Responsibilities - Sr. Social Media Manager

Key Role:

To lead and manage all social media projects, build strong client relationships, create impactful strategies and presentations, and effectively pitch ideas to secure and execute campaigns.

Responsibilities:

Project Management

Oversee end-to-end execution of all social media projects. Coordinate with internal teams (design, content, video, paid media) to ensure timely deliverables. Monitor progress, maintain timelines, and ensure quality output.

Client Servicing & Communication

Act as the primary point of contact for clients. Understand client requirements, objectives, and expectations to translate them into actionable strategies. Provide regular updates, reports, and performance insights to clients.

Strategy & Campaign Planning

Develop creative and result-oriented social media strategies tailored to client goals. Stay updated with social media trends, tools, and competitor activities. Propose innovative campaigns and engagement ideas to boost visibility and performance.

Presentations & Pitches

Create impactful presentations for client pitches and internal reviews. Deliver persuasive pitches to acquire new business and upsell services to existing clients. Collaborate with the business development team to prepare RFP/RFQ responses.

Content & Creative Oversight

Guide the creative team in developing engaging content (posts, reels, stories, campaigns). Ensure brand voice, tone, and messaging consistency across platforms. Review and approve creatives before client delivery.

Performance Analysis & Reporting

Track campaign performance using analytics tools. Prepare monthly/quarterly reports highlighting KPIs, insights, and recommendations. Suggest data-driven improvements for ongoing and future campaigns.

Team Leadership

Mentor junior team members and executives in social media best practices. Allocate tasks, resolve challenges, and encourage collaboration within the team. Foster a results-driven and creative work environment.
Job Type: Full-time

Pay: ₹50,000.00 - ₹70,487.58 per month

Benefits:

Paid time off
Work Location: In person