Job Description

Senior SEO Specialist

Job Title: Senior SEO Specialist

Location: Ahmedabad

Experience: 4-7 Years

Department: Digital Marketing

Employment Type: Full-Time

Job Summary:

We are seeking an experienced and results-driven Senior SEO Specialist to lead our search engine optimization efforts. The ideal candidate will have a deep understanding of SEO best practices, technical SEO, content optimization, and keyword strategy, and will play a key role in increasing our online visibility and driving organic traffic.

Key Responsibilities:

Develop and implement comprehensive SEO strategies to improve search engine rankings and organic traffic

Conduct detailed keyword research and competitor analysis

Perform technical SEO audits and provide actionable recommendations

Optimize website content, metadata, URLs, and internal linking structure

Collaborate with content and development teams to implement SEO best practices

Monitor and analyze website performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.

Track and report on SEO KPIs (rankings, traffic, conversion, bounce rate, etc.)

Stay updated with search engine algorithm updates and industry trends

Manage and guide junior SEO team members (if applicable)

Build and execute link-building strategies (guest posts, outreach, backlinks)

Recommend and implement improvements to website architecture and page performance

Requirements:

Bachelor's degree in digital Marketing, IT, Communications, or related field

4-7 years of hands-on SEO experience (preferably agency or performance-driven roles)

Proven success in improving rankings and organic traffic

Strong knowledge of search engine algorithms and ranking factors

Proficient with SEO tools: Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.

Good understanding of HTML, CSS, JavaScript, and website structure (basic level)

Experience with CMS platforms (WordPress, Shopify, etc.)

Excellent analytical, problem-solving, and communication skills

Ability to work independently and as part of a team

Preferred Skills (Bonus):

Experience with Local SEO and International SEO

Knowledge of Core Web Vitals and Page Speed Optimization

Basic knowledge of Google Tag Manager and schema markup

Understanding of paid marketing (Google Ads, Social Media) is a plus

Job Type: Full-time

Pay: ₹50,000.00 - ₹55,000.00 per month

Application Question(s):

Can you join immediately ?
Experience:

SEO: 4 years (Required) CRM: 4 years (Required)
Work Location: In person