Job Description

Job Title

: SEO Executive (Fashion Industry - E-commerce Focus)

Company

: VogueForge Atelier Pvt Ltd

Location

: Koregaon Park, Pune

Working Hours

: 10:00 AM to 6:00 PM (Monday to Saturday)

Salary

: Competitive, based on experience (with performance-based increment after 4 months)

About Us

VogueForge Atelier Pvt Ltd is a trend-driven, multi-brand fashion company with over 12 years of experience in the apparel industry. With four successful in-house brands and a rapidly growing e-commerce presence, we are looking for a data-driven and creative

SEO Executive

to boost our digital visibility and support our organic growth strategy.

Role Summary

The SEO Executive will be responsible for improving the company's search engine rankings across multiple digital platforms. You'll work closely with the content, web, and marketing teams to implement on-page and off-page SEO strategies tailored to the

fashion and apparel e-commerce market

.

Key Responsibilities

On-Page SEO

Conduct keyword research and competitor analysis using tools like Google Keyword Planner, SEMrush, Ahrefs, or Ubersuggest Optimize website content, meta titles, descriptions, headers, URLs, and images Collaborate with content writers to ensure keyword-rich and engaging content Manage internal linking and improve user experience through SEO best practices

Off-Page SEO

Execute link-building strategies (guest posting, directory submissions, backlinks, etc.) Monitor and improve domain authority and backlink profile Develop outreach campaigns to build relationships with fashion bloggers, influencers, and industry sites

Technical SEO

Conduct regular site audits to identify and resolve crawl errors, broken links, and performance issues Collaborate with the web development team to implement schema markup, site speed improvements, and mobile optimization Ensure website indexing, crawlability, and structured data compliance

SEO Reporting & Analysis

Monitor keyword rankings, organic traffic, bounce rate, and conversion metrics using Google Analytics, Search Console, and other tools Prepare weekly/monthly SEO performance reports and present actionable insights Stay updated with algorithm changes, industry trends, and competitor strategies

Skills & Qualifications

Education

: Bachelor's degree in Marketing, Digital Media, Computer Science, or a related field

Experience

: 1-3 years of proven SEO experience, preferably in e-commerce or fashion-related domains

Tools Proficiency

: Google Search Console, Google Analytics SEMrush / Ahrefs / Moz Screaming Frog, Yoast SEO, Rank Math, etc.

Technical Knowledge

: Understanding of HTML, CSS, and website structure from an SEO standpoint

Analytical Skills

: Ability to interpret data and trends to drive performance

Communication

: Clear reporting and team coordination skills

Fashion Interest

: A plus if you're familiar with fashion e-commerce SEO and seasonal campaign cycles

Why Join Us?

Brand Impact

: Play a key role in growing the online presence of established in-house fashion brands

Creative & Data-Driven

: Use your analytical skills in a creative industry

Learning & Growth

: Gain cross-functional exposure to content, design, and development teams

Supportive Culture

: Join a passionate team that values innovation and collaboration

How to Apply

Send your resume and a brief cover letter to WhatsApp

: +91 92266 52722
Please mention "

SEO Executive Application

" in your message.

Job Types: Full-time, Fresher

Pay: ?14,080.58 - ?39,117.06 per month

Experience:

SEO: 1 year (Preferred)
Work Location: In person