, supported by strong SEO fundamentals to ensure long-term organic growth.
This role is ideal for someone who understands how
organic visibility and paid campaigns work together
to generate leads, registrations, and brand authority.
Key Responsibilities:-
Performance Marketing:
Plan, execute, and optimize
LinkedIn Ads
(Lead Gen, Website Traffic, Event Promotions)
Manage and optimize
Meta Ads (Facebook & Instagram)
for reach, engagement, and conversions
Set up targeting, audience segmentation, retargeting, and lookalike audiences
Monitor
CPC, CPL, CTR, ROAS
, and continuously optimize campaigns
Work closely with content and design teams to create high-performing ad creatives
Manage landing page performance and conversion funnels
Prepare weekly and monthly
performance reports with actionable insights
SEO & Organic Growth (Secondary - 45%)
Execute
on-page, off-page, and technical SEO
initiatives
Perform keyword research aligned with paid campaigns and content strategy
Optimize blogs, landing pages, and event pages for search visibility
Collaborate with editorial teams to improve content discoverability
Track SEO performance using
GA4, GSC, Ahrefs/SEMrush
Ensure SEO best practices are followed across the website
Required Skills & Experience
Must-Have
2-4 years of experience
in SEO & Performance Marketing
Strong hands-on expertise in
LinkedIn Ads Campaign Manager
Proven experience managing
Meta Ads
Solid understanding of
SEO fundamentals and content optimization
Proficiency in:
Google Analytics (GA4)
Google Search Console
LinkedIn Campaign Manager
Meta Business Suite
Ability to analyze data and interpret before HOD for to explain dynamic changes and strategy.
Good to Have
Experience in
B2B marketing, media, events, or lead-generation businesses
Exposure to
Google Ads (Search/Display)
Knowledge of
conversion rate optimization (CRO)
Working knowledge of CMS platforms (WordPress preferred)
Why Join Us
High ownership role with visible business impact
Opportunity to work on
content-led and event-driven campaigns
Fast-paced environment with room to experiment and scale
Interested? Share your updated CV at or call at 8433681769 (timing: 11:00 to 18:00)
Job Type: Full-time
Pay: ?24,315.27 - ?49,688.45 per month
Benefits:
Health insurance
Paid sick time
Work Location: In person
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