Job Description

Your RoleJob Summary: We are seeking a dynamic and results-driven Sales/Senior Sales Engineer to join our team. The ideal candidate will be responsible for managing and expanding our presence in the assigned territory, identifying growth opportunities, and executing strategic initiatives to achieve sales targets. This role requires a deep understanding of market dynamics, customer segmentation, and competitive landscape to drive market share and establish our brand among the top two in the Portable Air Products sector.Key Responsibilities: * Territory Management:

• Develop and implement a comprehensive territory management plan to maximize sales and market penetration.
• Maintain and grow relationships with key customers and stakeholders within the territory.
• Mapping Full Potential of the Territory:

• Conduct thorough market analysis to identify potential customers and untapped opportunities.
• Create and maintain detailed maps of the territory to track sales activities and customer interactions.
• Identify Gap Areas for Presence and Improve Presence:

• Analyse market data to identify areas with low brand presence and develop strategies to enhance visibility and engagement.
• Implement targeted marketing and sales initiatives to bridge gaps and improve market coverage.
• Execute the Divisional Strategy of Grow the Core and Extend the Core:

• Align sales activities with the divisional strategy to grow core products and extend the product line.
• Collaborate with cross-functional teams to ensure cohesive execution of strategic goals.
• Channel Management:

• Guide, support existing dealers in defined territory and have regular reviews to ensure Territory coverage is done such that it improves presence and increases Hit Rate.
• Provide regular training to Dealer Sales Team for Product and Sales process and follow up on Lead shared through My PT
• Customer Segmentation:

• Segment customers based on various criteria such as industry sector, size, and purchasing behavior to tailor sales approaches.
• Develop personalized sales strategies for different customer segments to maximize engagement and conversion.
• Competition Presence Mapping - Direct & Indirect:

• Monitor and map the direct and indirect presence of competitors within the territory.
• Gather and analyze competitive intelligence to inform sales strategies and positioning.
• Competition Monitoring for Product Inputs, Sales Activities, Feedback to Marketing:

• Track competitor product offerings, sales activities, and market trends.
• Provide regular feedback to the marketing team to refine product positioning and promotional strategies.
• Maintain healthy relationships with Channel Partners and maintain right stock and receivable levels as per company guidelines

To succeed, you will need

• Bachelor's degree in Engineering, Business, or a related field.
• Proven experience of 4-5 years in sales, preferably in the engineering or technical products, Capital Goods or Construction Equipment sector.
• Strong analytical and strategic thinking skills.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Proficiency in CRM software and Microsoft Office Suite.

In return, we offer you

• Plenty of opportunities to grow and develop.
• A culture known for respectful interaction, ethical behaviour and integrity.
• Potential to see your ideas realized and to make an impact.
• New Challenges and new things to learn every day
• Diverse development opportunities within the Atlas Copco group portfolio

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PuneLast Day to Apply25-11-2024Over 110 years of experienceSince 1901, CP has delivered reliability with a deep understanding of customer needs. We are a global manufacturer of high-performance power tools, air compressors, generators, light towers, and hydraulic equipment for professional and industrial applications. Our products are engineered for performance and lasting customer value. People. Passion. Performance. This is our promise.