Job Description

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Key Responsibilities:

Develop and execute marketing strategies to maximize lead generation at trade shows. Plan, organize, and manage trade show events, including booth design, setup, and tear-down. Build and maintain relationships with key industry contacts and potential clients. Coordinate with internal teams to ensure seamless execution of trade show activities. Utilize CRM tools to manage and nurture leads generated from trade shows. Analyze trade show performance and provide actionable insights for improvement. Stay updated on industry trends and competitor activities to adjust strategies accordingly.
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Requirements:

Proven experience (3-4 years) as a Senior Marketing Executive or similar role, with a focus on trade shows and event management. Strong understanding of lead generation processes and tools. Excellent communication and interpersonal skills. Ability to analyze data and generate actionable insights. Creative problem-solving skills and a proactive approach to challenges. Bachelor's degree in Marketing, Business, or a related field.
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Preferred Skills:

Experience with CRM systems and marketing automation tools. Strong organizational and time management skills. * Ability to work independently and as part of a team.