Sr. Digital Marketing Specialist

Year    OR, IN, India

Job Description

We are looking for a highly motivated and skilled

Digital Marketing Executive

(Female Candidates Only)

with 3 years of proven experience in

SEO

,

SMO

,

Google Ads

, and conducting

SEO audits

. The ideal candidate should possess a solid understanding of digital marketing strategies and tools, with the ability to plan, execute, and optimize campaigns for maximum ROI and brand visibility.

Key Responsibilities:



Search Engine Optimization (SEO):



Perform keyword research, on-page/off-page optimization, and technical SEO. Conduct detailed

SEO audits

and implement actionable recommendations. Track and report SEO performance, rankings, and traffic improvements.

Social Media Optimization (SMO):



Manage and optimize company profiles across platforms (Facebook, LinkedIn, Instagram, etc.). Develop content strategies and post schedules to drive engagement and growth. Monitor trends and competitors to keep content fresh and relevant.

Paid Advertising (Google Ads & Meta Ads):



Create, manage, and optimize PPC campaigns on Google Search, Display, and YouTube. Develop and execute paid social campaigns on Meta platforms (Facebook & Instagram). Conduct A/B testing on creatives, landing pages, and ad copy to improve ROI. Manage budgets and track ad performance metrics (CTR, CPC, CPA, ROAS).

Digital Marketing Strategy & Reporting:



Assist in developing end-to-end digital marketing strategies for brand growth. Analyze campaign data and create performance reports with actionable insights. Collaborate with content creators and designers for cohesive campaign execution. Stay updated with the latest digital trends and platform updates.

Requirements:



Minimum 3 years of experience in Digital Marketing, with expertise in SEO, SMO, Google Ads, and Meta Ads. Proven experience in conducting detailed SEO audits and executing optimization plans. Strong knowledge of keyword research, analytics tools, and digital ad platforms. Familiarity with tools like Google Analytics, Google Search Console, SEMrush/Ahrefs, Facebook Ads Manager. Good understanding of landing page optimization and conversion tracking. Excellent communication, analytical, and problem-solving skills.

Preferred Qualifications:



Google Ads and Meta Ads certifications. Bachelor's degree in Marketing, Communications, or a related field. Experience working in an agency or handling multiple brands is a plus.
Job Types: Full-time, Permanent

Pay: ?15,000.00 - ?20,000.00 per month

Supplemental Pay:

Performance bonus Yearly bonus
Education:

Bachelor's (Preferred)
Experience:

SEO: 3 years (Preferred) Digital marketing: 3 years (Preferred)
License/Certification:

* Fundamentals of digital marketing (Preferred)

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Job Detail

  • Job Id
    JD3702962
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    OR, IN, India
  • Education
    Not mentioned
  • Experience
    Year