to lead performance-driven campaigns, manage brand presence, and drive measurable growth across digital channels. The ideal candidate should have hands-on experience in
SEO, Social Media, Paid Ads
, and
content strategy
, along with a strong understanding of marketing analytics.
Key ResponsibilitiesDigital Strategy & Execution
Develop and execute result-oriented digital marketing strategies aligned with brand goals.
Plan and manage paid campaigns across Google Ads, Meta Ads, YouTube, and other platforms.
Optimize campaigns for lead generation, ROI, and conversions.
SEO & Website Management
Conduct keyword research, on-page/off-page optimization, and competitor analysis.
Manage website updates, landing pages, and SEO-friendly content planning.
Track organic performance and implement improvements to boost rankings.
Social Media Management
Create monthly content calendars and manage posting schedules.
Oversee content creation (posts, reels, ads) with internal teams or designers.
Analyze engagement metrics and optimization opportunities.
Content & Creative Coordination
Work with designers, content writers, and video editors to create high-quality creatives.
Ensure brand consistency across all digital touchpoints.
Analytics & Reporting
Track KPIs using Google Analytics, Search Console, and ad platforms.
Prepare weekly/monthly reports with insights, learnings, and next steps.
Marketing Automation & CRM
Manage email campaigns, automation flows, and lead nurturing sequences.
Work with CRM tools to segment, track, and convert leads.
Required Skills & Qualifications
2-3 years of proven experience in digital marketing.
Strong expertise in
Meta & Google Ads
, SEO, and performance marketing.
Hands-on experience with
WordPress
,
Canva
, and
analytics tools
.
Excellent understanding of funnels, targeting, and conversion optimization.
Strong communication, coordination, and leadership abilities.
Ability to multi-task and deliver under deadlines.
Preferred Skills
Knowledge of marketing tools: HubSpot, Mailchimp, Zoho, SEMrush, Ahrefs (optional).
Experience in managing designers/editors.
Basic understanding of video marketing and reel strategies.
Benefits
Opportunity to lead complete digital marketing function.
Creative and fast-paced work environment.
Performance-based incentives.
Job Type: Full-time
Pay: ₹16,296.63 - ₹63,278.11 per month
Benefits:
Flexible schedule
Work Location: In person
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