Job Description

Role - Digital Marketing Executive

Key Responsibilities:

Plan and execute digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising.

Manage the company's social media accounts and develop engaging content strategies. Track and analyze website traffic flow and provide regular internal reports. Measure performance of all digital marketing campaigns and assess against ROI and KPIs. Optimize content for websites and social media platforms. Collaborate with the design and content teams to create landing pages and optimize the user experience. Conduct market research and analyze trends to identify new marketing opportunities.

Manage and update the company website using CMS tools (e.g., WordPress).

Stay up to date with the latest trends and best practices in digital marketing and analytics.

Required Skills -

Strong knowledge of SEO, Google Ads, Facebook Ads, Google Analytics, and CRM tools.

Hands-on experience with social media platforms (Facebook, Instagram, LinkedIn, etc.) Excellent written and verbal communication skills. Proficiency with tools like

Google Analytics, Google Search Console, SEMrush, or HubSpot is a plus.

Ability to work independently and as part of a team in a fast-paced environment.

Preferred Qualifications -

Bachelor's degree in

Marketing, Digital Media, Communications, or a related field.

1-3 years of proven experience in a digital marketing role. Certification in Digital Marketing (e.g., Google Ads, HubSpot, Meta Blueprint). Basic design knowledge (Canva, Adobe Photoshop) is a plus.
Job Type: Full-time

Pay: ?18,000.00 - ?35,000.00 per month

Benefits:

Leave encashment Paid time off Provident Fund
Work Location: In person