About the Company:We are a premium textile brand based in India, specializing in high-quality bed linens. We sell our branded products across multiple continents through e-commerce platforms like Amazon, Google Shopping, and other digital channels. We are expanding rapidly and looking for an experienced Advertising Specialist to scale our brand through effective digital advertising strategies.
Key Responsibilities: End-to-End Ad Campaign Management:
Plan, execute, and optimize advertising campaigns on
Amazon Ads (SP, SB, SD)
to drive ROAS and brand visibility. Increase SOV organically (long-term) and inorganically (short-term) with help of on platform SEO activities
Market Focus:
Strategize & manage campaigns for
multiple countries
(e.g., US, UK, EU, MENA) tailoring creatives and targeting based on regional trends and competition
Keyword & Audience Targeting:
Conduct keyword research using multiple tools like Amazon Pi, Helium 10 and Amazon Brand Analytics. Build campaigns focused on both branded, competition and non-branded search terms
Budget & Performance Monitoring:
Manage daily budgets, track AdSpend, ACoS, TACoS, CTR, CVR, BS, PS and ROAS; take timely corrective actions to meet performance KPIs
Reporting & Insights:
Provide weekly and monthly performance reports with actionable insights. Communicate learnings to internal stakeholders for product and pricing alignment
Cross-Channel Coordination:
Collaborate with SEO, content, design, and marketplace teams to align ad messaging, landing pages, and inventory with campaign goals
Competitor & Market Analysis:
Stay on top of industry trends, competitor performance, and platform updates to identify opportunities for improvement and innovation
Follow-up:
Co-ordinate with agencies forstrategy execution and attain brand goals.
Required Skills and Experience:
Minimum 5 years of hands-on experience in managing performance marketing,*preferably in textile/home furnishing or lifestyle brands. Proven expertise in Amazon Ads,Flipkart Ad (Seller Central or Vendor Central)
Strong command of advertising KPIs such as ACoS, ROAS, CVR, and CPC
Working knowledge of tools like Helium 10, Brand Analytics, & Excel*- Intermediate level for reporting, research & analysis Strong analytical mindset with attention to detail
Excellent communication and cross-functional collaboration skills
What you will learn?
Opportunity to work with a fast-growing premium home-bedding brand in
global markets
Exposure to
international performance marketing
& cutting-edge e-commerce strategies
A data-driven, collaborative, and growth-oriented work environment
Competitive compensation, Opportunities for
professional growth & skill development
Interested candidates can share their CV on recruitement@divyatex.com or share your cv on whatsapp +91 9137307424.
Job Type: Full-time
Pay: ₹1,000,000.00 - ₹1,300,000.00 per year
Work Location: In person
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