Job Description

Job Title: Social Strategist
Schedule: (CST Timezone)
Type: Full-time; Remote
Industry: Health & Wellness
Role Overview:
We are seeking a Social Strategist to lead creative direction across ads and campaigns. This role requires deep experience developing concepts that resonate with audiences and convert, with the ability to guide both strategy and execution.
About Us:
We are a wellness-focused supplement brand built on the ethos of using clean, bioavailable ingredients to support holistic health. Founded after years of experimentation and research, the brand emphasizes mineral balance, absorption, and real-world performance. The brand combines functional science with authentic storytelling to empower customers to feel better, naturally.
Responsibilities:

• Lead creative ideation for ad campaigns, organic content, and brand storytelling.
• Analyze creative performance and advise on future iterations.
• Collaborate closely with video editors, designers, and media buyers.
• Provide leadership and mentorship across the creative function.
• Research competitors and bring forward fresh, disruptive ideas.

Requirements
Qualifications:

• 5+ years in creative strategy (DTC/e-commerce strongly preferred).
• Track record of high-performing ad concepts that scaled profitably.
• Strong understanding of TikTok, Meta, and performance creative best practices.
• Experience managing creative teams or freelancers.
• Data-driven mindset paired with strong storytelling skills.

Skills Required