, with over 17 years of experience helping businesses go online and grow. We specialize in
SEO, SEM, PPC, Social Media, E-commerce, Web Development, Web Design, and Lead Generation
. Our mission is to deliver measurable growth for clients across industries while fostering innovation in digital transformation.
Role Overview
We are seeking a skilled and results-driven Digital Marketing Analyst to manage and optimise our online presence across search engines, social media platforms, and paid advertising channels. The ideal candidate should have strong analytical abilities, hands-on experience in SEO, SMO, and Google Ads, and the capability to execute data-driven marketing strategies that enhance brand visibility and drive measurable growth.
SMO (Social Media Optimisation & Management):
? Plan, create, and publish engaging content for platforms such as Instagram, Facebook, LinkedIn, and YouTube.
? Execute social media strategies based on audience insights, trends, and competitive research.
? Manage social media calendars, scheduling tools, and content performance.
? Monitor engagement, respond to audience interactions, and maintain brand consistency.
? Analyse social media metrics and prepare performance reports for management review.
Google Ads & Paid Campaign Management:
? Plan, execute, and manage paid campaigns across Google Ads (Search, Display, Remarketing) and Meta Ads (Facebook & Instagram).
? Develop and optimise campaigns for Traffic, Lead Generation, Engagement, and Conversions to meet business objectives.
? Conduct keyword research (Google Ads) and audience targeting (Meta Ads), including custom, lookalike, and retargeting audiences.
? Optimise budgets, bids, ad copies, creatives, placements, and overall campaign performance to maximise ROI.
? Generate detailed reports outlining spend, performance, and optimisation recommendations.
Analytics, Reporting & Collaboration:
? Track and evaluate performance across SEO, SMO, and paid campaigns to identify improvement areas.
? Maintain digital marketing schedules for ongoing tasks and upcoming campaigns.
? Prepare weekly/monthly analytical reports with actionable insights.
? Collaborate with designers, content writers, and development teams to execute marketing initiatives effectively.
Requirements
Qualifications & Skills:
? 1-2years of experience in (Google & META) Ads & SMO
? Bachelor's or Master's degree in Marketing, or related field.
? Proven experience in SEO, SMO, and Google Ads management.
? Strong understanding of digital marketing tools and platforms, including Google Analytics, Search Console, Google Ads, and social media schedulers.
? Up-to-date knowledge of digital marketing trends, search engine algorithms, and social media best practices.
? Strong analytical mindset with the ability to interpret data and convert insights into strategies.
? Excellent communication, creativity, and problem-solving skills.
? Ability to work independently and collaboratively in a fast-paced environment.
? Ability to manage multiple tasks and meet strict deadlines.
Job Type: Full-time
Ability to commute/relocate:
Visakhapatnam, Andhra Pradesh: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
How many years of experience do you have ?
Education:
Bachelor's (Preferred)
Work Location: In person
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