Job Description

We are seeking a highly skilled and creative Social Media & Press Release Manager to lead our brand's digital presence and media communications. The role requires a balance of strategic thinking and hands-on execution, ensuring the brand's voice is consistent across platforms and effectively represented in public/media channels.

Key Responsibilities

Social Media Management Develop, implement, and manage the company's social media strategy across platforms (Instagram, Facebook, LinkedIn, Twitter/X, YouTube, etc.). Create engaging content (posts, stories, reels, videos) aligned with brand objectives. Monitor trends, hashtags, and competitors to optimize reach and engagement. Manage community engagement - respond to comments, DMs, and queries in a timely manner. Track, analyze, and report performance metrics (reach, engagement, conversions). Collaborate with design, creative, and marketing teams for campaigns and promotions. Press Release & Media Relations Draft, edit, and distribute press releases, media kits, and announcements. Build and maintain strong relationships with journalists, editors, and media houses. Ensure timely dissemination of newsworthy company updates, events, or product launches. Monitor media coverage and share reports with leadership. Coordinate with PR agencies and external partners where required.

Qualifications & Skills

Bachelor's degree in Marketing, Mass Communication, Journalism, or related field. 3-5 years of experience in social media management, digital marketing, or public relations. Strong writing, editing, and storytelling skills (press releases, captions, blogs). In-depth knowledge of social media platforms, analytics, and tools (Meta Business Suite, Hootsuite, Canva, etc.). Media relations experience with proven success in securing press coverage. Ability to multitask, prioritize, and meet tight deadlines. Creative mindset with attention to detail and brand consistency.

Key Competencies

Excellent communication & interpersonal skills. Strong networking and relationship-building ability. Proactive, adaptable, and solution-oriented. Analytical thinking with data-driven decision-making.
Job Type: Full-time

Pay: ₹11,457.11 - ₹50,000.00 per month

Work Location: In person