2+ years of experience in social media or digital content
Strong knowledge of Instagram trends, reels, transitions, hooks & viral formats
A creative brain that always thinks "What's next?"
Build and manage the daily content flow across Instagram, YouTube, Facebook, LinkedIn, and other platforms
Ideate fresh concepts for reels, videos, campaigns & trend-driven content
Work closely with designers & editors to develop visually stunning posts
Craft engaging captions, hooks, scripts & social storytelling
Track insights (reach, engagement, shares, saves) and optimize content
Manage creator/influencer collaborations and travel partnerships
Be involved in shoots -- short-form, reels, travel snippets, on-ground content
Grow and engage with the online community through comments, DMs & stories
* Bring new ideas to the table and experiment boldly
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