Job Description

We are looking for a skilled and creative Social Media Manager who can design, execute, and optimize social media strategies while managing content. The ideal candidate will combine strategic thinking, strong communication skills, and a data-driven approach to help brands grow their online presence.

Key Responsibilities(1-3 Years)

Social Media Strategy & Management

Develop and execute platform-specific social media strategies (Instagram, X/Twitter, Facebook, LinkedIn, Pinterest, etc.) aligned with brand and client objectives. Plan, maintain, and manage content calendars and rollout plans for multiple clients. Stay updated with industry trends and competitor activity to identify opportunities for innovation. Able to manage multiple client portfolios and provide customized social media solutions. Experience across diverse niches such as eCommerce, service-based businesses, startups, and other industries to create targeted and effective strategies.

Content Management

Write compelling content for social media, landing pages, blogs, and other required assets. Ensure content is optimized for engagement, SEO, and conversions. Collaborate with design teams to create on-brand graphics, visuals, and creatives. Maintain consistency in branding as per client guidelines. Create scripts and plan ideas for in-house reels and short-form content to drive engagement and brand visibility. Oversee in-house execution of reels and social video content, ensuring alignment with content strategy and client objectives.

Client Communication & Reporting

Serve as the primary point of contact for clients, conducting calls and gathering requirements. Prepare detailed performance reports using analytics tools and provide actionable insights. Understand client needs and propose solutions to enhance brand presence and engagement.

Technical & Analytical Skills

Knowledge of social media tools and analytics platforms for tracking engagement, reach, and conversion. Familiarity with CRM systems and email marketing workflows to integrate marketing campaigns. Experience using project management tools such as Monday.com, Notion, Slack, etc. Knowledge of Meta Ads structure is an advantage. Skilled in leveraging AI tools for content ideation, writing, or trend analysis is a plus.

Qualifications & Skills

Excellent fluency in English, both written and spoken. Strong creative thinking and strategic mindset. Ability to manage multiple projects simultaneously while maintaining high quality. Understanding of different industries and target audiences to create tailored content solutions. Analytical mindset with the ability to interpret data and grow online presence.

Why Join HRL Infotechs

Be part of a fast-growing, analytics-driven eCommerce agency. Collaborate with strategy, content, and design teams to deliver impactful campaigns. Opportunity to manage end-to-end coordination to brand growth. Exposure to innovative tools and data-driven marketing strategies.
Job Type: Full-time

Pay: ?25,000.00 - ?35,000.00 per month

Work Location: In person