Job Description

Social Media Strategist - Fitness, Health & Biohacking (Preferred)

Location:

Remote

Employment Type:

Full-time

Experience:

3-6 years preferred

About the Role

We are looking for a creative and data-driven

Social Media Strategist

with hands-on experience in the

fitness, health, and wellness industry

. The ideal candidate understands how to build engaged communities, craft compelling content, and drive measurable growth across platforms. Familiarity with

biohacking, longevity, recovery, and performance optimization

will be a strong plus.

You will own strategy across key platforms, collaborate with content creators, and turn ideas into campaigns that convert audiences into loyal followers, customers, and brand advocates.

Key Responsibilities

Develop and execute

end-to-end social media strategy

across Instagram, YouTube, LinkedIn, X (Twitter), and Facebook Plan and manage

content calendars

aligned with brand goals and campaigns Create briefs and collaborate with designers, editors, and creators Analyze metrics and optimize for

reach, engagement, conversions, and retention

Identify and leverage

fitness and health trends, challenges, and communities

Manage influencer/athlete/coach collaborations Run

paid and organic growth strategies

as required Monitor competitors and emerging platform features Maintain consistent

brand voice and messaging

across all platforms Lead experiments such as

short-form videos, carousels, live sessions, newsletters, or communities

Required Skills & Experience

3+ years in

social media strategy, content strategy, or digital marketing

Proven experience working with

fitness/health/wellness brands, creators, or communities

Strong understanding of: Instagram Reels, YouTube Shorts, long-form content Community-building Performance analytics Ability to translate insights into

clear creative direction

Excellent written and visual communication skills Comfortable working in a fast-paced environment with deadlines

Preferred / Bonus Experience

Knowledge of

biohacking, supplementation, recovery tools, sleep optimization, or performance science

Experience working with:

Online coaching brands Gyms or fitness studios D2C health brands

Familiarity with tools such as:

Meta Business Suite Hootsuite / Buffer / Later Notion / ClickUp Canva/Adobe tools

What We Offer

Opportunity to work in a high-growth fitness & wellness ecosystem Creative freedom and ownership of strategy Work closely with founders and leadership A passionate, mission-driven culture

How to Apply

Please share:

Your CV/resume Links to

social media pages you've managed

Brief note about your experience in

fitness/health/biohacking

Job Type: Full-time

Pay: Up to ₹35,000.00 per month

Benefits:

Flexible schedule Work from home
Application Question(s):

Explain your social media experience in the fitness and health domain
Work Location: Remote